Knowing how to automate your organization is key to its success. Cytrus Logic creates automated systems for our clients so that they are free to focus on what is most important to them.

1. Creating Business
Success Through
Automated Systems

2. To create automated systems for
our clients so that they are free to
focus on what is most important to
them.
Our Mission

3. What’s Most Important to You?

4. “Once you recognize that the purpose of your life is not to serve your business, but that the primary purpose of your business
is to serve your life, you can then go to work on your business, rather than in it, with a full understanding of why it is
absolutely necessary for you to do so.”
Michael Gerber

5. What Does Automation Mean?

6. Systems are the way in which you give your clients a
consistent result. Systems are the answer to the questions:
• How can I get my business to work, but without me?
• How can I get my people to work, but without my constant
interference?
• How can I own my business, and still be free of it?
• How can I spend my time doing the work I love to do rather
than the work I have to do?”
What is an Automated System?

7. Most websites fail because
there is no specific goal
associated with the site's
purpose.
The Central Problem

8. - Why Websites Fail
• Your organization must have a clear idea of
its end goal. Without this knowledge
organizations act reactively instead of
proactively.
The Central Problem
• A website is an extension of your
organization. If you do not have clear
goals for your website, chances are you
don’t have clear goals for your
organization.

9. “For want of a nail the shoe was lost. For want of a shoe the horse was lost. For want of a horse the
rider was lost. For want of a rider the message was lost. For want of a message the battle was lost.
For want of a battle the kingdom was lost. And all for the want of a horseshoe nail.”
Proverb

10. Automation - Important Questions
When the end goal is defined
the right questions can be
asked.
These questions become the
backbone for creating the
automated processes that will
fuel your organization.
• How much revenue and profit is needed to reach the end goal and
in what timeframe?
• How much business is too much? How much is too little?
• What systems need to be in place in order to support the end
goal?
• What positions and roles need to be filled in the company to reach
the end goal?
• How does a website / mobile app / cloud software factor into your:
• Fulfillment Strategy
• People Strategy
• Sales Strategy
• Marketing Strategy
• Client Retention Strategy
• …etc

11. The Process of Automation

12. - Three Main Steps to Automation
• Linguistics
• How must the system communicate in order to be
effective?
• Functionality
• How must the system function in order to be
effective?
• Data Analysis
• How does the system quantify success and what
metrics are needed?
Automation Process

13. Linguistics is important in the process of automation.
Linguistics seeks to understand the following questions…
• Who are the stakeholders of the system? Who is the
audience?
• What input data is needed? What output data?
• In what style should the design be created so that the
stakeholders understand the system and use it well?
• What devices do the stakeholders use?
• What is the communication strategy for the system?
• What is the desired action to be taken in the system?
• What is the desired outcome?
• What is the central problem that needs to be resolved?
• What other systems are feeding this system and what systems
will this system feed?
Linguistics

14. Functionality is tells us how the system should ACT in
order to be effective.
• How should information be captured?
• What is the quickest and most efficient way in which the data
can be captured?
• What is the most efficient way the system can perform it’s
functions
• How can the system fulfill it’s purpose according to the needs
of the linguistics?
• How flexible does the system need to be?
• How does the system integrate with other systems?
• What steps does the system need in order to be effective?
Functionality

15. Functionality is tells us how the system should ACT in
order to be effective.
• How should information be captured?
• What is the quickest and most efficient way in which the data
can be captured?
• What is the most efficient way the system can perform it’s
functions
• How can the system fulfill it’s purpose according to the needs
of the linguistics?
• How flexible does the system need to be?
• How does the system integrate with other systems?
• What steps does the system need in order to be effective?
Functionality

16. Data Analysis is the ability to understand the performance
,effectiveness and efficiency of our system. In order to
understand those factors we must understand the
following:
• What constitutes the efficiency, performance, and
effectiveness of our system?
• What are the key performance indicators?
• What information is needed to give us reliable information?
• How is this information to be presented to the user according
to our linguistic analysis?
Data Analysis

17. Ready to Get Started?
801.882.2643