Webinar de apresentação do programa IPAM: Licenciatura em Gestão de Marketing à Distância

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JAN« FEV MAR ABR MAI JUN JUL AGO SET OUT NOV DEZ
0. OPEN WEEK – INTEGR.
1. 3. 6. 8.
FUNDAMENT FUNDAMENTOS DE MKT ESTRATÉGICO COMPORTAMENTO
5. LINGUAGEM E
APRESENTAÇÃO
EMPRESARIAL
OS DE MKT GESTÃO E OPERACIONAL DO CONSUMIDOR
10.
LABORATÓRIO
2. 4. MKT A
PAUSA
PAUSA
7. 9.
INVESTIG. CULTURA E
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PESQUISA MERCADO
1º PERÍODO 2º PERÍODO

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UNIDACE CURRICULAR DATA INCIO - FIM
OPENING DAY (PRESENCIAL NAS 3 ESCOLAS) 14 MARÇO DAS 19H00 ÀS 20H00
0. MÓDULO INTEGRAÇÃO/FORMAÇÃO 15 MAR – 25 MAR
1. FUNDAMENTOS DE MKT 28 MAR – 13 MAI
2. INVESTIGAÇÃO MÉTODOS PESQUISA 28 MAR – 13 MAI
3. FUNDAMENTOS DE GESTÃO 16 MAI – 1 JUL
4. CULTURA E IDEOLOGIA DE MERCADO 16 MAI – 1 JUL
5. LINGUAGEM E APRESENTAÇÃO EMPRESARIAL 20 JUN – 10 JUL
AVALIAÇÕES RECURSO 11 JUL – 17 JUL
6. MKT ESTRATÉGICO E OPERACIONAL 18 JUL – 31 JUL e 29 AGO – 1 OUT
7. ECONOMIA DA EMPRESA 18 JUL – 31 JUL e 29 AGO – 1 OUT
8. COMPORTAMENTO DO CONSUMIDOR 3 OUT – 19 NOV
9. ESTATÍSTICA DESCRITIVA 3 OUT – 19 NOV
10. LABORATÓRIO MKT A 21 NOV – 11 DEZ
AVALIAÇÕES RECURSO 12 DEZ – 18 DEZ

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UNIDACE CURRICULAR DOCENTE
0. MÓDULO INTEGRAÇÃO/FORMAÇÃO MANUEL NERY
1. FUNDAMENTOS DE MKT CARLOS SÁ
2. INVESTIGAÇÃO MÉTODOS PESQUISA PEDRO FERREIRA
3. FUNDAMENTOS DE GESTÃO NUNO FARINHA
4. CULTURA E IDEOLOGIA DE MERCADO SANDRA GOMES
5. LINGUAGEM E APRESENTAÇÃO EMPRESARIAL JORGE LOPES
6. MKT ESTRATÉGICO E OPERACIONAL CARLOS SÁ
7. ECONOMIA DA EMPRESA NUNO FARINHA
8. COMPORTAMENTO DO CONSUMIDOR MAFALDA FERREIRA
9. ESTATÍSTICA DESCRITIVA ROSA CONDE
10. LABORATÓRIO MKT A SILVIA BANDEIRA

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