2. 1.Optimize Your Search
● Focus on SEO image optimization
● Images impact search-engine ranking
● Use keyword phrases to name images
● SEO image optimization differentiates brand
3.
4.
5. 2. Understand Target Audience Attributes
● Get in the mind of the target audience
● Answer questions for ideal customer
● Create personas
6.
7. 3. Use Natural Language Search
● Employ semantic search for ideal audience
● Make your content valuable
● Be relatable
8.
9. 4. Format Your Content
● Be ease to follow
● Quick to scan for relevant information
● Pay attention to headline tags
● Be consistent
10. Review
1. Optimize Your Search
2. Understand Target
Audience Attributes
3. Use Natural Language
Search
4. Format Your Content