This presentation is a result of our most recent Plan of Action Meeting and explains branding principles Interactive 360 has implemented, an applicable template for social media policy as well as regulations for appropriate social media behavior among members of your team.

1. Logo and Tagline

2. Icons
Every product or service has a specific icon that represents it. When needing these
Icons please request them from the Creative Team.

3. This Company prohibits employees from discussing company business,
personnel, or referencing the Company by name on any form of social media
internet websites in a manner that infringes upon privacy, competitiveness,
confidentiality, or can be considered slanderous, libelous, or a violation of an
individual’s legal rights.
These include issues such as race, age,
religion, national origin, health, disability, or compensation.
Examples include personal
blogs, MySpace, Facebook, twitter, and chat rooms that are not business-
related.
Interactive 360 and Social Media

4. Clear Disclaimers on Personal Blogs
• Views expressed by the author in the blog are the author’s alone and do not
represent the views of the Company
• Be clear and write in first person.
• Make sure your writing is clear in that you are speaking for yourself and not on
behalf of the Company.

5. Compliance with the company’s confidentiality and disclosure policies
Information published on your blog(s) must comply with the Company’s
confidentiality and disclosure of proprietary data policies. This also applies to
comments posted on other blogs, forums, and social networking sites.

6. Hate Speech
Your blogs, postings, or other interaction available to other employees shall not
contain comments that would be considered hate speech or discriminatory
towards a person’s race, religion, gender, age or sexual orientation.

7. All posts reflect the company’s image
Be aware that your actions captured via images, posts, or comments can reflect
that of our company.

8. Company clients, partners or customers
Never reference or cite company clients, partners, or customers.

9. Company logos and trademarks
Company logos and trademarks may not be used.
In the event you have permission from the appropriate management of the Company
to solicit business through one of these personal social media sites, you must identify
yourself as an employee of the Company and not as a customer making a reference.
Attempts to create business for the Company without this disclosure are a violation of
the Federal Trade Commission rules.

10. Products & Services
You may not sell any product or service that would compete with any of the
Company’s products or services without permission in writing from the
president or owner.
This includes but is not limited to training, books, and products. If in doubt,
discuss with your manager, the president, or the owner.

11. Let’s Connect!