DoctorAtWork Mediakit 20.08.2013

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DoctorAtWork Mediakit 20.08.2013

  1. 1. 160 000 physicians 8/20 world’s top pharma as clients Moscow, Russia: +7 (495) 744-04-91 | Kiev, Ukraine: +380 (44) 221-17-22 | sales@doktornarabote.ru
  2. 2. #1 in the world verified Russian-speaking physicians 160 000 120 000 of them – from Russia 15 000 – from Ukraine every 7 seconds new login every 21 seconds new clinical material every 3 minutes new member 13 000 iPhone & Android mobile apps installs World’s #1 among social networks of physicians on a daily audience (Alexa.com)
  3. 3. #1 in Russia Social networks of physicians 160 000 total verified (120 000 from Russia) Amount of users (Self-declared / Synovate Comcon estimate) 75 000 90 000 6 000 500 38 000 300 72 000 2 500 Clinical materials (monthly) 40 000 150 24 000 13,7% of Physicians Online in Russia (Synovate Comcon) 5,8% 4,2% 3,8% 3,0% <3% Source: Synovate Comcon Healthcare MEDI-Q “General practitioners’ opinions” November 2012
  4. 4. We provide full range of: legal quick deeply targeted secured cheap communications with verified physicians E-repSurveysE-detailing Medcampus.ru Smartpharma.ru pharma ↔ doctor
  5. 5. e-detailing Feel free to apply for complimentary trial access. Build Rapid Awareness - Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Notifications via Mobile Apps Engage & Educate - Surveys and Online Panels - Contests & Quizzes - Webinars, Educational Videos Drive Adoption - Closed Groups of Physicians (Editorial & Brand Content)
  6. 6. surveys - Only verified physicians - Flexible, deep and easily tuned targeting - Unprecedentedly broad coverage of the whole Russia We are #1 online panel of physicians in Russia Every day we conduct 2-3 surveys for world's top research agencies. Feel free to apply for complimentary trial access. - Significantly faster than traditional offline surveys - Launch within one business hour - Reduction of costs
  7. 7. e-rep Affect the opinions of doctors in the regions where you lack of medical representatives. Peer-to-peer connections with selected physicians via secured chat. Feel free to apply for complimentary trial access. Broaden coverage of physicians
  8. 8. 78,000+ students Educate and involve future doctors: Social network of 78,000+ Russian-speaking medical students. Feel free to apply for complimentary trial access. Reach 80% of Russian future doctors - Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Contests & Quizzes - Webinars, Educational Videos
  9. 9. 100% legal E-detailing Surveys E-rep Payments to physicians Law on Advertising Fully compliant Fully compliant Fully compliant Fully compliant Law on Circulation of Medicines Fully compliant Fully compliant Fully compliant Fully compliant Law on the Basis of Healthcare Protection Fully compliant Fully compliant Fully compliant Fully compliant Law on Protection of Personal Information Fully compliant Fully compliant Fully compliant Fully compliant Tax Code Fully compliant Fully compliant Fully compliant Fully compliant

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