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Professor
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Education
Website
www.IIMInternship.com
About
The slides in this Slideshare profile have been created by students who have done an internship under my supervision. Please visit www.IIMInternship.com
MY TEACHING: I currently teach Brand Management and a new course called Personal Branding to 2nd year MBA students at IIM Lucknow. I also teach the core Marketing Management course to 1st year MBA students at IIM Lucknow. I have previously taught marketing courses at McGill University, Canada and Carnegie Mellon University, USA.
Please visit www.BuddingMarkets.com
Tags
product development
new product
economic recession
defend market share
expand market
product life cycle
strategies
attacking market leaders
speech
presentation
garr
reynolds
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