gamification platform

1. itsbeta - we give badges
Web service where users get rewards from companies
for non-gaming achievements
“Itsbeta.com is like a kiip.com but for real life achievements” - Igor Barinov

2. Problem
• People want to receive rewards for real life
achievements, collect and share them
• Companies want to reward customers and raise
conversion rate in their products
• Brands want to explore new ways to
communicate with customers
• Media wants to segment and involve the
audience

3. Solution
Itsbeta - web platform for companies that give badges
and mobile app for users to get rewards:
Key elements:
Badges
Rewards

4. Product: mobile app for users
Get a badge via You got a new badge with a All your badges in one
consumable code or QR bonus backpack
Platforms: iPhone, Android, Windows

5. Product: on user’s Facebook
Action in a user’s activity Badge’s page after click from
Facebook
Group of badges Badges on a user’s timeline

6. Product: for business
Group badges into projects Measure clicks from Facebook
Manage badges Easy integrate with link, code, QR or

7. Market Validation
Kiip is a mobile app rewards network BigDoor – 380m user actions
that enables brands and companies rewarded
to provide consumers with tangible Foursquare – 1m MAU on Facebook
rewards for virtual achievements
• 400 apps
• 30 million devices
• 100 million notifications/month
• 5 rewards per second

8. Business model
• Free
• Paid 99$/month
-Branding
-No ad
-Consulting
-Custom integration
• Sponsor 1000$/month
-Sponsorship of non-profit achievements

9. Team
Hint Solutions milestones: Key persons:
2006 company founded Igor Barinov – CEO
2010 mobile department founded Pavel Khahulin – CTO
2010 first app featured on Techcrunch Ekaterina Faynshteyn – PM
2012 winners of Apps4All competition
itsbeta team:
2012 winners of Code4russia
Rodion Mamin – Team Lead
competition
Ivan Manov – Android Dev
2012 survivors of Garage48
Hackathon Konstantin Tupicin – iOS Dev
2013 semi-finalist of Cisco Brightidea Anton Lenev – WP7/Backend Dev
competition Alexandr Mochalov - QA
Anton Shchukin – Frontend Dev
Antonina Babicheva – Design
Olya Suvorova – PR
itsbeta – project of Hint Solutions LLC and Havevalue Ltd companies