Learn more from Social Business influencer, Mark Fidelman (CEO of Raynforest, Forbes Columnist & Author), at: http://ibm.co/1o992TN Imagine a future where you could take all the data that’s available to you about your customers, potential customers — the entire market for what you do — and unlock all the insights that data has to offer about what they want, how they feel, even what they’re likely to think and do next. With IBM, your business can predict customer needs and react in real time to changes in the market.