2. Teen Audience
• It is known that most teenagers watch films
that are based on other teenagers, they like
to relate with characters but want to see
something different to everyday life happen
on screen, this is why supernatural themes
are popular within this age group. Many
films and shows that have the same quality
to teen expectations have achieved this
such as teen wolf and twilight.

3. Our main criteria is the 15-24 age category, as you can see males
attend the cinema 2% more than females which isn’t significant but
does add to our thoughts around our target audience. We have aimed
our opening towards females because of their open as well as
expressive love for twilight and similar fantasy/horror films. Therefore
we are appealing to the teen girls more. On the other hand males are
more frequent cinema goers therefore we have amplified the darkness
of the themes of our sequence in order to give them a better sense of
enjoyment.