3. Agenda Social Media & Networking Overview of LinkedIn Creating a Profile Getting Connected Groups Job Search LinkedIn Applications Questions & Answers
4. Social Media & Networking Who’s Who in Social Media: YouTube 81 million users in the US 486 million visits Facebook 87 million users in US 47 billion visits MySpace 64 million users in US 124 million visits LinkedIn 16.9 million users in US 50 million visits Twitter 23 million users in US 158 million visits Social media is a term used to describe the type of media that is based on conversation and interaction between people online. Where media means digital words, sounds & pictures which are typically shared via the internet. The value can be cultural, societal or even financial. The primary component of social media is UGC – User Generated Content
5. Linkedin.com Overview Linkedin is a business oriented, networking site primarily used by professionals. Approximately 1/2 of MySpace and Facebook users are under the age of 34, with the largest demographic being under the age of 18. Only 1% of LinkedIn users are under 18, and 27% are 18-34. Instead, their median user is 40 years old, 82% of total users have a college degree, 29% have gone to graduate school, and 37% make over 100k annually One Example: In February, CareerBuilder published a survey in which they asked workers who had been laid off in the last 12 months and found a new job, how did they find it? Personal Referrals (22%) Online Job Boards (21%) Newspapers & other print (11%) Recruiting/Staffing firms (8%) Career Fairs (5%) Social Media Sites (4%)
6. Let’s Get Connected! Create a Profile Get Connected Groups Job Boards Applications Where to Get Help
