Introduction: Provide the name of the not-for-profit organization on which you have chosen to perform your strategic analysis. The Ronald McDonald House in Macon Georgia Explain your interest in this particular not-for-profit organization and your rationale for selecting it for your final project. Being a NICU nurse these types of families are important to me. They need a place close to the hospital to stay and so that they can stay close to their families. II. Mission: Why does this not-for-profit organization exist? Who does it serve? What is its formal mission statement? This organization exists because they believe that home is any place where families are together. We believe that healing happens over laughter and bedtime stories. We believe that an island of refuge in a sea of chaos is as powerful as any medicine. We believe in keeping families together. The facility serves the families of those children who are ill or in fragile state at the hospital. Mission: It is the mission of Ronald McDonald House Charities of Central Georgia to provide care and support for families of seriously ill, critically injured or medically fragile children being treated at area medical facilities. III. History: Provide a history of the not-for-profit organization. When was it founded? By whom was it founded? How long has it been in existence? What are some milestones related to its growth? When Philadelphia Eagles tight end Fred Hill’s 3-year-old daughter, Kim, was being treated for leukemia in 1974, his life changed. He and his wife, Fran, camped out on hospital benches and sat in cramped waiting rooms during Kim’s three years of treatment. The Hills watched other parents and families of seriously ill children do the same thing. Many of the families had to travel long distances for their children to receive medical treatment and couldn’t afford hotel rooms. The Hills knew there had to be a solution. Fred rallied the support of his teammates to raise funds. Through Jim Murray, the Eagles’ general manager, the team offered its support to Dr. Audrey Evans, head of the pediatric oncology unit at Children’s Hospital of Philadelphia. Evans dreamed of a comfortable temporary residence for families of children being treated at her hospital. Jim enlisted Don Tuckerman from the local McDonald’s advertising agency, who with the support of McDonald’s Regional Manager Ed Rensi, launched the St. Patrick’s Day Green Milkshake (dubbed the Shamrock Shake) promotion. Funds raised helped buy an old house located near the hospital, which was opened in 1974 as the first Ronald McDonald House©. Fast forward 43 years and we now have more than 366 Ronald McDonald Houses© that serve more than 7200 families a night around the world. We operate 215 Family Room programs in 23 countries and regions.There are 50 Care Mobile programs providing pediatric and dental services in 9 countries and regions. Because of the Ronald McDonald House© program’s success and the realizat ...

1. Introduction: Provide the name of the not-for-profit
organization on which you have chosen to perform your
strategic analysis.
The Ronald McDonald House in Macon Georgia
Explain your interest in this particular not-for-profit
organization and your rationale for selecting it for your final
project.
Being a NICU nurse these types of families are important
to me. They need a place close to the hospital to stay and so
that they can stay close to their families.
II. Mission: Why does this not-for-profit organization exist?
Who does it serve? What is its formal mission statement?
This organization exists because they believe that home is
any place where families are together. We believe that healing
happens over laughter and bedtime stories. We believe that an
island of refuge in a sea of chaos is as powerful as any
medicine. We believe in keeping families together.
The facility serves the families of those children who are
ill or in fragile state at the hospital.
Mission: It is the mission of Ronald McDonald House Charities
of Central Georgia to provide care and support for families of
seriously ill, critically injured or medically fragile children
being treated at area medical facilities.
III. History: Provide a history of the not-for-profit organization.
When was it founded? By whom was it founded? How long has
it been in existence? What are some milestones related to its
growth?
When Philadelphia Eagles tight end Fred Hill’s 3-year-old
daughter, Kim, was being treated for leukemia in 1974, his life
changed. He and his wife, Fran, camped out on hospital benches
and sat in cramped waiting rooms during Kim’s three years of

2. treatment. The Hills watched other parents and families of
seriously ill children do the same thing. Many of the families
had to travel long distances for their children to receive medical
treatment and couldn’t afford hotel rooms.
The Hills knew there had to be a solution. Fred rallied the
support of his teammates to raise funds. Through Jim Murray,
the Eagles’ general manager, the team offered its support to Dr.
Audrey Evans, head of the pediatric oncology unit at Children’s
Hospital of Philadelphia. Evans dreamed of a comfortable
temporary residence for families of children being treated at her
hospital.
Jim enlisted Don Tuckerman from the local McDonald’s
advertising agency, who with the support of McDonald’s
Regional Manager Ed Rensi, launched the St. Patrick’s Day
Green Milkshake (dubbed the Shamrock Shake) promotion.
Funds raised helped buy an old house located near the hospital,
which was opened in 1974 as the first Ronald McDonald
House©. Fast forward 43 years and we now have more than 366
Ronald McDonald Houses© that serve more than 7200 families
a night around the world. We operate 215 Family Room
programs in 23 countries and regions.There are 50 Care Mobile
programs providing pediatric and dental services in 9 countries
and regions.
Because of the Ronald McDonald House© program’s success
and the realization to fulfill needs not met by the House, Ronald
McDonald House Charities© (RMHC©) began the Ronald
McDonald Family Room© in 1992 and soon after in 2000, the
Ronald McDonald Care Mobile©. All three programs are the
core of RMHC’s mission to find, create and support programs
that directly improve the health and well being of children and
families. Ronald McDonald House Charities© of the Coastal
Empire is proud to operate all three core programs.
Ronald McDonald House Charities of Central Georgia provides
care and comfort for the families of seriously ill, critically
injured or medically fragile children being treated at area
medical facilities. We strive to strengthen families by keeping

3. them close in times of medical need and crisis.Since opening in
2002, we have provided comfortable beds, warm meals, hot
showers, laundry facilities, internet access, and emotional
support to over 7,500 families. When we opened our doors, we
opened our hearts as well.
Milestones: the facility is currently under construction to
expand from 13 rooms to 30 rooms.
IV. Current Position: How many offices and locations does the
not-for-profit organization serve? What is the profile of the
people it serves? What is the nature of the cause it was created
to support?
This location is the only location in Macon. There are 6
locations in Georgia. This location serves Central and South
Georgia. The people it serves come from all walks of life. There
is no specific profile. Anyone who had a child in the hospital is
welcome to stay at the Ronald McDonald House.
References:
https://www.rmhccoastalempire.org/who-we-are/history/
https://rmhccga.org/rmd-house.php
Introduction to Ethics – G1, G2, G3
Instructor: Dr. Rudolf Sárdi
TASK 1 (obligatory)

4. Reflect on the following scenarios in a minimum of 350 words.
Do not use any external resources (except for the
notes in class and your reading experience for our sessions)
while completing the exercise. Its content and language use
will be evaluated based on the incorporation of ideas covered in
class and your subjective thoughts, ideas, and
recommendations.
• French painter Paul Gauguin (1848-1903) gave up his job as a
banker and abandoned his
wife and children to pursue a cereer as an artist. He moved to
Martinique and later to Tahiti,
eventually becoming one of the most famous postimpressionist
artists in the world. Did he
do what was morally permissible?
• Siddhartha Gautama, appalled by the tremendous and
pervasive suffering in the world,
abandoned his wife and child to seek enlightenment. He
eventually attained enlightenment
and became known as the Buddha. Is there a moral difference
between Gauguin and the
Buddha?
TASK 2 (obligatorily elective)

5. Reflect on one of the following questions of your own
preference in a minimum of 350 words. Follow the same
instructions as indicated above.
1. Shall we aim at happiness or at knowledge, virtue, or the
creation of beautiful objects?
2. If we choose happiness, will it be our own or the happiness of
all?
3. And what of the more particular questions that face us: is it
right to be dishonest in a good
cause?
4. Can we justify living in opulence while elsewhere in the
world people are starving?
5. Is going to war justified in cases where it is likely that
innocent people will be killed?
6. Is it wrong to clone a human being or to destroy human
embryos in medical research?
7. What are our obligations, if any, to the generations of
humans who will come after us and
to the nonhuman animals with whom we share the planet?
Submission: printed or handwritten (in ink), until 5 October;
please note that submission
via e-mail will not be accepted.

6. OL 665 Milestone One Guidelines and Rubric
Overview: Typically, a not-for-profit organization’s existence is
based on a desire to provide a public benefit. Not-for-profit
organizations exist across industries
and are present in education, healthcare, development, and
environmental agencies. Studying the organization’s mission,
history, and current position are
foundational to delving into information about its leadership
practices, communication strategies, financial position, and
ethical practices. This milestone
provides you with the basic understanding you will need to
move forward with your strategic analysis.
Prompt: Develop a profile of the not-for-profit organization on
which you will perform your strategic analysis.
Specifically, the following critical elements must be addressed:
I. Introduction: Provide the name of the not-for-profit
organization on which you have chosen to perform your
strategic analysis. Explain your interest in
this particular not-for-profit organization and your rationale for
selecting it for your final project.
II. Mission: Why does this not-for-profit organization exist?
Who does it serve? What is its formal mission statement?
III. History: Provide a history of the not-for-profit organization.
When was it founded? By whom was it founded? How long has
it been in existence? What

7. are some milestones related to its growth?
IV. Current Position: How many offices and locations does the
not-for-profit organization serve? What is the profile of the
people it serves? What is the
nature of the cause it was created to support?
Guidelines for Submission: Submit a 2- to 3-page Microsoft
Word document (not including the title page or references). It
should be double spaced with 12-point
Times New Roman font, one-inch margins, and APA formatting.
Critical Elements Exemplary (100%) Proficient (90%) Needs
Improvement (70%) Not Evident (0%) Value
Introduction Meets “Proficient” criteria, and
introduction demonstrates an
awareness of why this
organization is a good subject
for a strategic analysis
Introduces chosen organization,
providing a strong rationale for
selecting it as the subject of a
strategic analysis
Introduces chosen organization,
providing a strong rationale for
selecting it as the subject of a
strategic analysis, but
introduction is cursory
Does not introduce chosen
organization

8. 20
Mission Meets “Proficient” criteria and
demonstrates insight into the
organization’s mission and its
value to the population it is
designed to serve or the cause
it was created to support
Summarizes the organization’s
mission and demonstrates a
strong understanding of the
organization’s goals
Summarizes the organization’s
mission but demonstrates an
inadequate understanding of
the organization’s goals
Does not describe the
organization’s mission
25
History Meets “Proficient” criteria and
provides a unique historical
perspective on the organization
Summarizes the organization’s
history, including relevant
details about its founding,
growth, and significant
milestones

9. Summarizes the organization’s
history but description is
cursory and lacks relevant detail
Does not provide the
organization’s history
25
Current Position Meets “Proficient” criteria and
demonstrates an in-depth
understanding of the
organization’s current position
as a provider of services to a
target population or as the
supporter of a unique cause
Summarizes the organization’s
current position, including
relevant details about its scope
of influence and the population
it is designed to serve or the
cause it was created to support
Summarizes the organization’s
current position but description
is cursory and lacks relevant
detail
Does not describe the
organization’s current position
25
Articulation of

10. Response
Submission is free of errors
related to citations, grammar,
spelling, syntax, and
organization and is presented in
a professional and easy to read
format
Submission has no major errors
related to citations, grammar,
spelling, syntax, or organization
Submission has major errors
related to citations, grammar,
spelling, syntax, or organization
that negatively impact
readability and articulation of
main ideas
Submission has critical errors
related to citations, grammar,
spelling, syntax, or organization
that prevent understanding of
ideas
5
Total 100%