Business Intelligence is just the beginning...

1. Splunk for Business
Business Intelligence
Kamil Brzak, SCSR
Project Manager, Trask solutions a.s.

2. Splunk4Biz AGENDA
• What is Splunk
• How Can Splunk Help Business /Business Intelligence /Overlaps
• Use Cases /Digital Intelligence /Business Analytics
• Licensing & Support
• Routemap for You

3. Splunk4Biz WHAT IS SPLUNK
• An open platform for data collection, analysis & reporting across your
systems
• Profits from 4V big data principles
• Volume /operates smoothly with exponential growth
• Velocity /real-time analysis and very fast changes execution
• Variety /operates with any data source, structured and|or non-structured
• Veracity /awesome for inconsistent, ambiguous data facilitation

4. Splunk4Biz WHAT IS SPLUNK
• No limits in comparison to usual solutions /we really solve
• One system for entire LOB
• No upfront schema
• No custom connectors
• No RDBMS

5. Splunk4Biz HOW CAN SPLUNK HELP BUSINESS
• Analysis & evaluation of communication channels
• Lead funnel analysis & predictions
• Customer behavioral analysis
• Mobile end-points & cloud data analysis
• Current BI data complemention /enrichment
• Real-time BI data insight
• Fast report creation /any complexity
• Provides key information for PLM, BPA etc.

6. Splunk4Biz USE CASES
• Case #1
• We help to create hypothesis why customers leave web-portal services
• We help to identify conversions and user experience of visitors
• We help to analyse root causes of systems within LOB

7. Splunk4Biz USE CASES
• Case #2
• We help to identify customer behaviour in Car Configurator
• We help to predict a user appetite based on his behaviour
• We help to build successful car type based on predictions

8. Splunk4Biz USE CASES
• Case #3 /watch the video
• Splunk enabled the IoT data collection in automotive – nextgen e-cars
• Splunk analysed the data from car probes and driver heart-beat on test circuit
• All done in realtime, incl. progress predicitions

9. Splunk4Biz LICENSING & SUPPORT
• Fair license policy /based on real indexed data
• Progressive rate /bigger license, less fee per GB
• On-premises or off-premises /Enterprise /Cloud
• Mobile edition /MINT
• Free editions /Splunk FREE /Splunk extensions
• Tailored support /local and|or global
• Localised support /CZ /SK /EN
• Vibrant community

10. Splunk4Biz ROUTEMAP FOR YOU
• Can be deployed in small range /is simply scalable
• Can spread the area on each data sources /big data really works
• Can serve to many departments /ITOps /ITSec /BI /Devs /...
• Can extend the monitored chain to end-points /mobile devices
• Can help to realise future /IoT /droids /automation of delivery

11. Splunk4Biz WHERE IS THE WOW???
• Ready for mobility /iOS /Android
• Ready for end-points /can measure eg. ACTIVETRACING in whole chain
• Limitless scalability /increase or decrease on-demand
• Source independence /no parsers /no connectors /no collectors
• Quick changes in models /no SQL logic /do DB schemas
• Fast operations real-time & historic /live dashboards
• Immediate reports /few clicks

12. Splunk4Biz HOW TO MOVE FORWARD
• Call to us /Kamil Brzak 725 784 980
• Write to us /splunk@trask.cz /kbrzak@trask.cz
• Visit us /Trask solutions a.s., Na Pankraci 1724/129, Praha 4
• Watch us /http://www.trask.cz/produkt/pr-8-splunk/
• Let us show you more /presentation /demo /PoC
• Talk about your needs /workshop /conference
• Ask us /all above

13. Splunk for Business
Business Intelligence is just the beginning...
THANK YOU VERY MUCH
Kamil Brzak, SCSR
Project Manager, Trask solutions a.s.