1. Profits Vs. Privacy Estefania Rodriguez Harisma Antigua TomásMartínez

2. Facebook’s Profile Began as a private network in 2004 Available globally in 2006 Largest Social Media Network 300 million users in 2009 2 billion photos and 14 million videos per month Free to join

3. Features Profilecreation, pagesforbusinesses Allowuserstojoinnetworks and connectwithothers Abilityto share media Messagingsystem Applications and games

4. RevenueModel Funding $38.5 from Peter Thiel (Paypal), AccelPartners, GreylockPartners and Meritech Capital Partners Advertisements Facebookads are targetedbydemographics and interests Usuallylocatedonthesidebar of anyFacebook web page

5. Problem Privacy Informationisfreelyavailablethroughtheplatform ManyapplicationsthreatenFacebook’ssuccess In 2009 theirTerm of Sevice (ToS) becameeven more powerful, grantingFacebookunlimited data collection

6. SuggestedRevenuemodel Feeforthird-partyapplications Feeforthecreation of a Facebook page Charge a minimumfee per year, nowthatFacebook has a stronguser base and customersalreadyliketheirwebsite

7. Thankyou!