1. June 19, 2008 Jeff Scott Senior Analyst Forrester Research Webinar Assessing EA Program Effectiveness

2. Theme Decoding the DNA sequence for EA excellence

6. Effectiveness: results that add value Consumers Architects Stakeholders Sponsors $$$ &@#!

10. Effectiveness grows through the value chain Relationship Impact Results Value Process Action Product Tools Resource Effort Strategy Approach Increasing value

18. Completeness scorecard example Business managers CIO IT managers Project managers Developers Business process Portfolio analysis Technology strategies Standards None Some Half More Done Patterns N/A Product Process Results Strategy Resource Relationship

25. Quantifiable value summary example $1,830,000 EA’s bottom line impact EA’s contribution Amount Revenue increase $100,000 $1,000,000 From systems retirement $1,000,000 $1,500,000 From reuse of software components ? ? ? ? ? ? From errors avoided in design reviews $200,000 $750,000 From standardized purchasing agreements $300,000 $900,000 From reduction in interfaces Expense reduction $150,000 $1,500,000 From reduced time to integrate acquisitions, partnerships, or new business capabilities $50,000 $500,000 From new IT enabled business capabilities $300,000 $3,000,000 Generated by new business revenue during improved time to market gains Product Process Results Strategy Resource Relationship

33. Q&A

34. Thank you Jeff Scott +1 704.540.1282 [email_address] Diana Levitt +1 617.613.6446 dlevitt @forrester.com www.forrester.com