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Ajay Reddy 
ajay@gounesco.com 
14 October 2014
Make heritage fun! 
www.gounesco.com
GoUNESCO TravelChallenges 
World heritage sites, intangible cultural heritage
2012 
India Challenge 
2013 
The Epic Challenge 
2014 
Culture Challenge 
Germany Challenge 
South Africa Challenge 
1800 articles (proofs) 
10,000 photographs 
615 WHS + ICH
GoUNESCO Campus Ambassadors 
6 months, fun tasks and a global connect
400 students 
40 countries 
Ages –18 to 24#gounescoselfie#myunescotripWHS MoviesHometown culture
Go Heritage Runs 
Active experience at heritage sites
"There is no better way to experience a place than to run it. You get to experience the deep crevices of an area, the senses beyond the visual, something you would never do if you didn't run.“ 
TawnyaMacNeil, Runner's World Challenger 
Series of runs –consistent experience 
Fun runs, not races! 
Close to major cities 
Local flavor 
Scenic routes 
For everyone in the family 
Excellent quality, holistic experience
Thankyou!

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Heritage Advocacy and GoUNESCO

  • 2.
  • 3.
  • 4. Make heritage fun! www.gounesco.com
  • 5. GoUNESCO TravelChallenges World heritage sites, intangible cultural heritage
  • 6.
  • 7. 2012 India Challenge 2013 The Epic Challenge 2014 Culture Challenge Germany Challenge South Africa Challenge 1800 articles (proofs) 10,000 photographs 615 WHS + ICH
  • 8. GoUNESCO Campus Ambassadors 6 months, fun tasks and a global connect
  • 9. 400 students 40 countries Ages –18 to 24#gounescoselfie#myunescotripWHS MoviesHometown culture
  • 10. Go Heritage Runs Active experience at heritage sites
  • 11.
  • 12. "There is no better way to experience a place than to run it. You get to experience the deep crevices of an area, the senses beyond the visual, something you would never do if you didn't run.“ TawnyaMacNeil, Runner's World Challenger Series of runs –consistent experience Fun runs, not races! Close to major cities Local flavor Scenic routes For everyone in the family Excellent quality, holistic experience