This presentation is a "highlight reel" of the digital interactive projects to which I contributed at Target. Feedback and comments are encouraged.

1. 倀爀漀樀攀挀琀 倀漀爀琀昀漀氀椀漀㨀
吀愀爀最攀琀 䤀渀琀攀爀愀挀琀椀瘀攀
䘀漀爀 琀栀攀 瀀愀猀琀 ㄀ 礀攀愀爀猀 䤀ᤠ瘀攀 栀愀搀
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圀栀椀氀攀 䤀 搀漀渀ᤠ琀 挀氀愀椀洀 琀栀攀 愀戀椀氀椀琀礀 琀漀 眀爀椀琀攀
䨀愀瘀愀匀挀爀椀瀀琀 昀爀漀洀 猀挀爀愀琀挀栀 ⠀琀栀攀爀攀 愀爀攀 瘀攀爀礀
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挀漀搀攀⤀Ⰰ 䤀 挀愀渀 挀攀爀琀愀椀渀氀礀 挀甀猀琀漀洀椀稀攀 攀砀椀猀琀椀渀最
䠀吀䴀䰀⼀䌀匀匀⼀䨀匀 昀爀愀洀攀眀漀爀欀猀 琀漀 戀甀椀氀搀 搀攀猀椀䠀吀䴀䰀⼀䌀匀匀⼀䨀匀 昀爀愀洀攀眀漀爀欀猀 琀漀 戀甀椀氀搀 搀攀猀椀爀攀搀
昀甀渀挀琀椀漀渀愀氀椀琀椀攀猀 愀渀搀 搀攀猀椀最渀⸀ 䤀ᤠ瘀攀 椀渀挀氀甀搀攀搀 琀栀攀猀攀
搀攀琀愀椀氀猀 漀渀 攀愀挀栀 猀氀椀搀攀⸀
倀氀攀愀猀攀 琀愀欀攀 愀 洀漀洀攀渀琀 琀漀 爀攀瘀椀攀眀 琀栀椀猀
瀀漀爀琀昀漀氀椀漀 漀昀 椀渀琀攀爀愀挀琀椀瘀攀 瀀爀漀樀攀挀琀猀⸀ 倀氀攀愀猀攀
攀洀愀椀氀 洀攀 眀椀琀栀 焀甀攀猀琀椀漀渀猀 漀爀 昀攀攀搀戀愀挀欀⸀
吀栀愀渀欀 礀漀甀℀

2. LandingPage
ArticlePage
DigitalRED
Target’sflagshipteam member
magazine,RED,eagerlyawaited
acrossthecompanyatstores,
distributioncentersandHQdesk
drops,wasinneedofadigital
refreshforanonlineaudienceof50k.
TToaddinteractivevalueand
eliminateprintingcosts,ourteam
builtasecure,custom,responsive
userinterfacetoservearticles
andfeaturesprovidedbyour
communicationsteam,while
addingextendedcontentsuch
asvideoandimagegalleries.asvideoandimagegalleries.
Myrolesincludedthedevelopment
andimplementationofthis
extendedcontentforseveralissues,
inpartnershipwithourgraphic
designersanddevteam.

3. InnovativeUIElements
SurpriseandDelight
NationalMeetings
Mycontributions:theTick-Tock
countdownclock(webpagetopright),
apong-stylegame(popupbelow),
plustonsofvideohighlightsandan
accordionkeymessagepage,each
withbranded,customizedscripting.
Eachyearoureventsandcommuni-
cationsteamspulloutallthestops
toshowcasebusinessplansto
arena-sizedcrowdseagertohear
thelateststrategies.Ofcourse,
awebsiteisincluded:inthiscase,
ShaSharePointwithcontenteditorsections.

4. parallaxpositioningandavarietyof
mediainmodalwindows.Mycontribution
includeddesigningandbuildingthe
graphics-richcarouselsandvideo
moduleswithinthedailycontentpanels.
Target’s2013holidayseasonfeatured
acelebrationofrecentmultichannel
marketingsuccesseswiththisdigital
calendar,asingle-pagesiteoffering
treatslikeanimatedornaments,
25DaysofMultichannelAdventCalendar

5. CorporateCelebration
withTimelineandVideos
EarlyinTarget’sfirstforayinto
internationalmarkets,business
opportunitieswerepromising,
illustratedherewithaselectionof
videosandeventmilestones.
It’sarich,bilingualwebsite
withhighvisibilityacwithhighvisibilityacrosstwo
sovereignlands.
Mycontributiontothiswebsiteis
thedevelopmentofthecustom
gallery-stylevideomodule(above)
andvariousaspectsoftheinteractive
timeline(left),suchasUIresearch
andcontentupdates.Distributionwas
tonearly75kcorporateintranetusers.tonearly75kcorporateintranetusers.

6. Whileneverimplemented,thisproject
neverthelessgavemeanappreciation
foruserinterfaceelementsuniqueto
digitalmagazinesontouch-enabled
devices,aswellasaperspectiveonhow
fartheAdobeframeworkcould
bepushed.bepushed.
Oneofthemostdelightfulprojects
I’vehadthepleasuretotackleis
acompletedigitalmagazineproof
ofconceptusingAdobe’sDigital
PublishingSuitetools,offeringa
tablet-optimizedreadingexperience
usedbymajormagazinepublishers.usedbymajormagazinepublishers.
DigitalMagazineProofofConcept

7. VideoonDemandPlayerThemes
Custom TemplatesperPyramid
CorporateOnlineVideoPlayerBranding
Throughoutthemid-2000decade,
Target’sonlinevideoformonthlyexecutive
messagingevolvedfrom asimpleslide
showtorobustvideostorieshighlighting
team wins.
Helpingleadthisevolution,oneofmy
manydigitalrolesfocusedoncreating
fully-brandedgraphicalthemesviaHTML
andWindowsMediaplayerscripting,
inparternshipwithourcreativeleadership.