Geraldine Cavagnon's portfolio showcases her work providing marketing and communication services for a variety of clients. It includes logos and branding work, business cards, brochures and catalogs, presentations, email campaigns and analysis of results, website design and development, social media strategies, and testimonials from satisfied clients praising her creativity, responsiveness, and results-oriented work. The portfolio demonstrates Geraldine's expertise in developing comprehensive marketing and communication solutions tailored to each client's unique needs and industries.

1. PORTFOLIO

2. LOGOS

3. A few logos
GBS helps French Small and Medium Enterprises settle and develop in USA
Organic cosmetics Sustainable sleeves for computers,
Ipad, smartphones…

4. A palette of logos for
the Rosamon Group
Rosamon Group delivers Energy Audits, manufactures solar panels, provides high performance cement equipment…

5. BUSINESS CARDS
BROCHURES
CATALOGUES
STAMPS
PRESENTATIONS…

6. A few Business Cards

7. A few brochures and catalogues
Energy audits
Cement equipment

8. Brochures and catalogues…
Galvasteel manufactures bus shelters and advertising panels

9. Presentations

10. E-MAILING
CAMPAIGNS

11. Emailing campaign
01 2011
Sent to +2100 contacts worldwide
Results:
“In 2011, let’s overcome all Marketing Challenges !”
Opening rate: 35,25%
Clic rate: 5,43%
« En 2011, relevons tous les challenges Marketing ensemble! »
Opening rate: 43,67%
Clic rate: 6,94%

12. Emailing campaign
02 2011
Results:
Not available…

13. Emailing campaign
03 2011
Sent to approximately 10 000 contacts in France
Results:
“Social CE vous aide dans votre mission d’élu…”
Opening rate: 16,3 %
Clic rate: 2,5 %
Emailing campaign combined with an online market survey

14. Emailing campaign
04 2011
Sent to 250 contacts in France
Results:
“La libération du Marketing”
Opening rate: 15,97%
Clic rate: 0,42 %

15. Emailing campaign
04 2011
Sent to 1700 contacts worldwide
Results:
“Marketing Freedom”
Opening rate: 18,63 %
Clic rate: 2,12 %

16. Emailing campaign
11 2012
Sent to 2500 contacts worldwide
Results:
« Vos projets nous passionnent ! »
Opening rate: 23,6 %
Clic rate: 7,4 %

17. Emailing campaign
11 2012
Sent to 2500 contacts worldwide
Results:
« Your projects are our Passion ! »
Opening rate: 23,7 %
Clic rate: 9,3 %

18. Emailing campaign
01 2013
Sent to approximately +1750 contacts worldwide
Results:
“Light… And strong !”
Opening rate: 45,9%
Clic rate: 2,2%
« Légers… Et forts !»
Opening rate: 39,9%
Clic rate: 5,2%

19. Emailing campaign
02 2013
Sent to approximately 1000 contacts worldwide
Results:
“2500 seulement !!!”
Opening rate: 33,8%
Clic rate: 3,2%

20. Emailing campaign
02 2013
Sent to approximately 1000 contacts worldwide
Results:
“2500 only !”
Opening rate: 28,7%
Clic rate: 1,8%

21. WEBSITES

22. Website
www.globalbusinessstrategist.com
. Slideshow
. News and references pages
editable directly by the customer
himself like a blog

23. Website
www.globalbusinessstrategist.com
. Slideshow
. Subscription Option to a newsletter and to
receive an ebook
. Unique presentation of services:
Each paragraph is developed in the tabs on the
bottom
>The services list is more impactful and the
text is easier to read

24. Website
www.heliocase.com
. E-commerce website
. Slideshow
. Blog / news page
. Widgets facebook, twitter

25. Website
www.heliocase.com

26. Website
www.heliocase.com

27. Website
www.gccie.com
. Slideshow
. Blog page
. Widgets facebook, twitter,
linkedin, skype
. Events Calendar
. Tags cloud

28. Website
www.gccie.com

29. SOCIAL
MEDIAS
Facebook, twitter, linkedin…

30. facebook page GC&Cie
A few figures (18 01 2013):
. Page created in october 2010
. 390 fans
. 3 main countries : France, USA, India
Topics discussed:
. Marketing
. Communication
. Social Media
. Sustainability
. Any kind of Innovations…

31. facebook page GC&Cie
A page with a growing popularity !

32. facebook page GC&Cie
A page reaching out worldwide
and all ages

33. Other facebook pages
A Social Media training program has been delivered to:
. Les Bijoux d’Amphéa
. Biolap
. SOS Prof
facebook pages created and managed the 1st months after their launch:
. Madhyam
. Biolap
. WAMM
. Rosamon Energia
. HelioCase

34. Other facebook pages

35. RECOMMENDATIONS

36. “Géraldine, is a great person, full of Energy and having excellent ideas in developing
businesses. She is a Loyal and direct person able to bring a sustainable dynamic spirit in any
situation and any kind of team. Able to solve problem, she is managing a wide network
providing a good connection grid in order to develop business.”
July 5, 2012, Alfred worked with Geraldine at GC&Cie
« Géraldine CAVAGNON, de l’agence GC&Cie, m’a permis en quelques heures de
découvrir l’ensemble des réseaux sociaux et de pouvoir les exploiter efficacement.
Je peux dorénavant mettre en avant ma Société grâce à ses conseils éclairés et ses
compétences en Marketing. »
Hélène Guichard
“As the president of Regency Realtors, I consulted with Geraldine on
the image and growth of my organization. Her ideas on branding and
devising a marketing strategy for Regency Realtors targeted areas for a
Regency Realtors Inc competitive advantage. She pinpointed the steps necessary to reach
my market through networking campaigns. I highly recommend
Geraldine as a results oriented professional and excellent marketing
strategist.”
November 21, 2010, Jana was Geraldine's client

37. “MADHYAM NGO’s goal is sustainable consumption and development. We focus on
Sustainable Architecture, Agriculture and the development of ecological products.
MADHYAM’s job includes creating awareness among people and institutions on
environmental issues and how to implement solutions. So far we developed our awareness
locally through people and institutions in Pune city, India only.
GC&Cie helps MADHYAM increasing its “brand” awareness by tailoring the right messages,
using the right tools while staying inexpensive. GC&Cie uses Social Media to reach out to a
maximum of people in all over the world in all sections of the society.
Since GC&Cie is communicating through Social Media for MADHYAM, we are able to
connect with people from many countries in Europe, USA and expand within India as well.
The idea is not to preserve knowledge but to pass it on so that the universe can benefit
from ourknowledge. We share articles on best practices, photos, we organize events and
advertize them.
GC&Cie is very efficient, responsive and always goes the extra mile suggesting new ideas to
improveour international exposure and collaboration with potential partners in India.We are
very satisfied with our collaboration !”
Suchita Bhat, 20th of April 2011
“Geraldine is very well organised, does follow ups for information, makes timely
updates, suggests valuable ideas, advises modifications and sends regular reports.”
November 22, 2010, Suchita Bhat was Geraldine's client

38. “Belle d’Argane, based in Chicago, is an international company that distributes organic
cosmetic products over the Internet.
GC&Cie helped us with our Marketing & Communication strategy at every step of the
company creation: from the choice of the brand name, the logo design, the graphic chart
to the packaging. GC&Cie provided us with great insight and has shown a great
knowledge and understanding of the business and its constraints at every step of the
development.
GC&Cie is a very valuable source of good and practical solutions. It’s been a very
precious partner for us and we would recommend it to any company at any stage of its
development.
GC&Cie has a very international knowledge of Marketing and Communication strategy,
which we could not find in other consulting firm, and they really care about their clients.
I cannot say I’ve met another company that could provide us that same level of service.
Thank you again to Géraldine and her team. »
March 18, 2012, Yasmina Marie was Geraldine's client

39. “Geraldine was always creative in the approach for marketing my massages business. I would
recommend her for her focus, pro-activity. Also she will meet your deadline for an excellent
quality of work. Her personality with high positive energy is a pleasure added to a great team
member or consultant that would stay always at your side.”
September 11, 2010, Aline Silberg, 2 Be Well 2, was Geraldine's client
« Biolap est spécialisé en Bagagerie eco-design, innovante et durable.
Géraldine Cavagnon nous a initié à l’art des médias sociaux en nous accompagnant
pour le lancement de notre politique de communication grand public. Toute une
aventure dans la joie, la bonne humeur et le professionnalisme ! »
Fabienne LE HENAFF, le 10 juin 2011
“Geraldine is result driven, passionate and reliable in the services that
she provides. She always tries to understand what her client is looking
for and continuously provide the adequate solution. She is a hard
worker and a dedicated team player.”
Aida Camara-Crowder
www.nextlandconsulting.com

40. « GC&Cie a accompagné notre magazine dans une grande enquête auprès de nos lecteurs.
L’objectif de cette action était, à partir des résultats sur un panel identifié, de définir un plan
d’action pour fidéliser nos abonnés et en conquérir de nouveaux.
Géraldine a su s’immerger rapidement dans la culture de notre marché qui est très
spécifique (les Comités d’Entreprise) grâce à ses compétences et surtout sa disponibilité.
Elle s’est beaucoup investie dans cette phase importante de la connaissance de nos lecteurs.
Son expertise de ce genre d’enquête nous a permis d’expérimenter un outil efficace sur le
net et les résultats ont été à la hauteur de nos prévisions communes. C’est ainsi que
Géraldine Cavagnon travaille avec ses clients : en collaboration étroite.
Nous sommes donc très satisfaits de son travail, de la création du questionnaire à la
recommandation, et nous ferons appel à ses services dès que l’occasion se représentera… »
Patrick Gobert, Gérant du Magazine Social CE
1er juin 2011

41. THANKS FOR YOUR
ATTENTION !
www.gccie.com
+33 6 78 29 33 84