What they do not teach you in animation school!
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This document provides advice and lessons learned from an animation school graduate. It includes tips such as focusing on what you are passionate about for your projects, setting goals, starting with the end in mind, improving your project over time, standing out from existing brands by creating your own, and being nice to people. It also discusses topics like the age ranges for different types of humor, the role of peers at different childhood ages, and how animation can maintain appeal for boys into the teens if it taps into their humor and is visually stimulating.
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What they do not teach you in animation school!
- 1. What they do not teach you at animation school:
- 11. 1992
- 13. 2 things I learned in Film School: • Fuck you it is my movie! • Sometimes you have to kill your babies!
- 17. Lonley 15
- 18. Hubert (7 eps x 10 min)
- 19. What they do not teach you # 1
- 20. What they do not teach you # 2 • Do what you are passionate about!
- 21. Hubert 7 eps x 10 min
- 22. What they do not teach you # 3 Episode numbers: 13, 26, 52, 104, 208
- 23. What they do not teach you # 4
- 24. What they do not teach you # 5 • Preschool: • Kids (6 – 9): • Tweens (9-13): • Teenagers: • Adults:
- 25. The 6 Year Old The 7 to 9 Year Old The 10 Year Old Dramatic play - heroes & villains Pretend gun play, war games Block play- more detailed construction Authority emulation, i.e. policeman Accumulation Trading Cards Comic Books TV viewing increases Group sports Video Games Real Action Hero Actors Sports Heroes Trading and trump cards Hanging Out Organised Clubs Increased Gadget Interest Music Sports Heroes More respondent to ads
- 26. THE ROLE OF PEERS 5-7 year olds Friends are often a matter of geography, with the girl next door often a ‘best friend.’ Girls at this age often move effortlessly from friend to friend. This age group often have ‘Imaginary Friends’. 7-9 year olds Friendships take on a much greater importance. Children are acquiring new emotional and cognitive skills, which makes them more selective with their friendships. This is a time of ‘social stress’ with a great desire to ‘fit in’ and have a ‘best friend’. Conflict and fall-outs between friends are common. Bullying is prevalent. 9 + year olds Peer approval is key. Friendship groups are more well established. Girls begin to show interest in boys, and new friendships develop. Girls emotionally invest very heavily in their friends, supporting each other through life’s dramas! 32
- 27. HUMOUR AND AGE
- 28. 4 to 7’s 8 to 12’s Sudden Surprise Silly High sensory Slapstick Action Darkside Appeal - cheeky/naughty Abstract & Subtleties Sarcasm Puns and Innuendo HUMOUR AND AGE 4
- 29. THE UP-AGEING OF ANIMATION From the age of 8 years boys are beginning to think more logically. They can now think beyond black and white which means the magical world of talking dinosaurs and trains are left behind. Essentially girls look for more real heroes and begin to connect with real life idols such as pop stars and actresses. Boys also shift towards more realistic fantasies, however, due to a male brain being more reactive, animation can maintain an appeal well into the teens. If an animation taps into their humour and is visually stimulating, it can remain a success. The reaction is simple. If it’s entertaining then it is liked. It’s reactive. Talking animals lose appeal from 6 years Age group of characters means loses appeal from 7 years One dimensional humour loses sophistication at 8 years Trading Card culture loses appeal at 10 years Combination of abstract and slapstick means cross age appeal. Bizarre qualities mean appeal through to teens. Combines verbal, abstract and visual humour. Simple phrases and cue bites mean its understood by children. Boys see themselves in Bart.
- 31. What they do not teach you # 6
- 32. What they do not teach you # 7
- 34. 2009
- 36. What they do not teach you # 8 • The first 60 % financing of any TV series is easy.
- 39. Summits & Markets • Mipcom & Mipjr, Cannes • MipTV, Cannes • Kidscreen Summit, Miami • MIFA, Annecy • Cartoon Movie, Lyon • Cartoon Forum • Cartoon Masters
- 40. What they do not teach you # 9 • What is your USP?
- 44. What they do not teach you # 10 • Set goals for your project.
- 45. What they do not teach you # 11 • Start with the end.
- 46. Trinn 1 2011 • TV • Bøker • Spill Trinn 2 2012 • Sessong 2 på TV • DVD • Nye spill • Digitale bøker • Live show Trinn 3 2013 • Massemarked • Spillefilm
- 50. What they do not teach you # 12 • TTT (things take time)
- 51. What I did not know…
- 52. • Thomas the Tank Engine – 1946 • Pelle Politibil - 1986 • Kaptein Sabeltann – 1989 • Lazy Town – 1995 • Elias – 1998 • Ella Bella Bingo - 2011
- 53. Trinn 1 2011 •Sesong 1 (26 episoder) •Bøker •2 apps •DVD Trinn 2 2012 •1 interaktiv bok •1 interaktiv gratis spill Trinn 3 2013 •Sesong 2 (26 episoder) Trinn 4 2014 •Papirprodukter (memo og puslespill) •Bok •DVD •Interaktivbok •Leketøy •Musikk Trinn 5 2015 •Sesong 3 (52 episoder) Trinn 6 2016 •Spillefilm
- 54. Things Take Time: Trinn 1 2011 •Sesong 1 (26 episoder) •Bøker •2 apps •DVD Trinn 2 2012 •1 interaktiv bok •1 interaktiv gratis spill Trinn 3 2013 •Sesong 2 (26 episoder) Trinn 4 2014 •Papirprodukter (memo og puslespill) •Bok •DVD •Interaktivbok •Leketøy •Musikk Trinn 5 2015 •Sesong 3 (52 episoder) Trinn 6 2016 •Spillefilm Trinn 1 2011 • TV • Bøker • Spill Trinn 2 2012 • Sessong 2 på TV • DVD • Nye spill • Digitale bøker • Live show Trinn 3 2013 • Massemarked • Spillefilm
- 56. What they do not teach you # 13 • Keep improving your project.
- 62. 104 eps x 7 min
- 67. What they do not teach you # 14
- 71. Hollywood
- 73. How to stand out?
- 74. Existing Brand v.s. Creating Your Own Brand
- 75. What they do not teach you # 15 • Be nice to people!
- 77. One Last Advice: • Do not listen to an old fool who tells you what to do.
- 78. Resources: • www.worldscreen.com/tvkids • www.kidscreen.com • www.kidscreen.com/category/ikids • www.kidsindustries.com • www.c21media.net
- 79. • Frank Mosvold • Phone: + 47 907 57 127 • Email: fmosvold@online.no • Like Elleville Elfrid på Facebook