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WE HEART IT 
PRESENTATION BY FIONA HUANG 
9/16/14
WEHEARTIT.COM 
WEB INTERFACE
WHAT IS WEHEARTIT? 
weheartit.com is an image-based 
social network focused 
on inspiration, expression 
and creativity through user-posted 
images. Users are 
allowed to “heart” images to 
collect them onto their feed. 
They are also allowed to 
upload photos for other users 
to “heart.”
OVERVIEW 
WeHeartIt was launched in 2008 by Fabio Giolito, with 
over 25 million registered users to date. It ranks 754 on 
alexa.com’s global traffic rank. 
The goal of this website is to promote positive creativity 
as users can only “heart” content and cannot comment 
on posts or message other users therefore reinforcing 
no negativity throughout the site.
TARGET AUDIENCE 
WeHeartIt’s target audience is around girls ages 13-25 who 
are interested in fashion, culture, photography and tech-savvy 
users and used to influence creativity through social media rather 
than normal media sites that are surrounded by the pure purpose 
of connecting people. This site can be treated as a combination of 
Pinterest, Tumblr and Twitter.
WHO USES THIS SITE? 
WeHeartIt’s web statistics show that four out of five of 
the site’s over 25 million users are registered under 24 
years old. Over 70% of users are registered as female.
FEATURES 
Users are allowed to create 
“collections” in order to 
organize their photos. 
The search bar allows users 
to find photos that suite their 
interests and looking through 
tags instead of just random 
photos.
To “heart” an image, 
users simple hover over 
the photo they would like 
to “heart” and/or add to 
one of their collections 
and click when the pink 
heart appears.
We Heart It’s Platforms 
WeHeartIt App Video Demo 
WeHeartIt Web "Tutorial" by Jennifer Sung
WORKS CITED 
Purple Sherbet Photography, and D. Sharon Pruitt. Dream Big, in Brilliant, Fabulous Colors! 2013. 
Purple Sherbet Collection, n.p. 
Purple Sherbet Photography, and D. Sharon Pruitt. Wishes for peace, carried on gentle breezes, make 
their way back to Earth in the form of children's laughter! 2013. Purple Sherbet Collection, n.p. 
Reilly, John. We Heart It Logo. Digital image. The Effect. John Reilly, 14 Jan. 2014. Web. 18 Sept. 
2014. 
Inwallspeakers. Mac Computer Monitor Png. Digital image. WpWallpaper. Www.WpWallpaper.com, 
20 Apr. 2014. Web. 17 Sept. 2014. 
Taylor, Colleen. "We Heart It, The Social Photo Phenom That’s Quietly Amassed 20M Monthly 
Users, Nabs $8M Funding | TechCrunch." TechCrunch. TechCrunch.com, 27 June 2013. Web. 22 
Sept. 2014. 
"We Heart It." Wikipedia. Wikimedia Foundation, 17 Sept. 2014. Web. 17 Sept. 2014. 
WEHEARTIT website/feature photos courtesy of www.weheartit.com

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We Heart It Powerpoint FIT 1050

  • 1. WE HEART IT PRESENTATION BY FIONA HUANG 9/16/14
  • 3. WHAT IS WEHEARTIT? weheartit.com is an image-based social network focused on inspiration, expression and creativity through user-posted images. Users are allowed to “heart” images to collect them onto their feed. They are also allowed to upload photos for other users to “heart.”
  • 4. OVERVIEW WeHeartIt was launched in 2008 by Fabio Giolito, with over 25 million registered users to date. It ranks 754 on alexa.com’s global traffic rank. The goal of this website is to promote positive creativity as users can only “heart” content and cannot comment on posts or message other users therefore reinforcing no negativity throughout the site.
  • 5. TARGET AUDIENCE WeHeartIt’s target audience is around girls ages 13-25 who are interested in fashion, culture, photography and tech-savvy users and used to influence creativity through social media rather than normal media sites that are surrounded by the pure purpose of connecting people. This site can be treated as a combination of Pinterest, Tumblr and Twitter.
  • 6. WHO USES THIS SITE? WeHeartIt’s web statistics show that four out of five of the site’s over 25 million users are registered under 24 years old. Over 70% of users are registered as female.
  • 7. FEATURES Users are allowed to create “collections” in order to organize their photos. The search bar allows users to find photos that suite their interests and looking through tags instead of just random photos.
  • 8. To “heart” an image, users simple hover over the photo they would like to “heart” and/or add to one of their collections and click when the pink heart appears.
  • 9. We Heart It’s Platforms WeHeartIt App Video Demo WeHeartIt Web "Tutorial" by Jennifer Sung
  • 10. WORKS CITED Purple Sherbet Photography, and D. Sharon Pruitt. Dream Big, in Brilliant, Fabulous Colors! 2013. Purple Sherbet Collection, n.p. Purple Sherbet Photography, and D. Sharon Pruitt. Wishes for peace, carried on gentle breezes, make their way back to Earth in the form of children's laughter! 2013. Purple Sherbet Collection, n.p. Reilly, John. We Heart It Logo. Digital image. The Effect. John Reilly, 14 Jan. 2014. Web. 18 Sept. 2014. Inwallspeakers. Mac Computer Monitor Png. Digital image. WpWallpaper. Www.WpWallpaper.com, 20 Apr. 2014. Web. 17 Sept. 2014. Taylor, Colleen. "We Heart It, The Social Photo Phenom That’s Quietly Amassed 20M Monthly Users, Nabs $8M Funding | TechCrunch." TechCrunch. TechCrunch.com, 27 June 2013. Web. 22 Sept. 2014. "We Heart It." Wikipedia. Wikimedia Foundation, 17 Sept. 2014. Web. 17 Sept. 2014. WEHEARTIT website/feature photos courtesy of www.weheartit.com