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Where Tech Meets Lifestyle!
• Exhibit magazine was launched in 2005 as India’s first ‘Browse
and Buy’ Technology magazine.
• Leading magazine in the tech and lifestyle segment with leading
Bollywood celebrities featuring on its cover page and the leading
tech companies advertising in it.
• Readership base estimated at about 4 lakh readers with a
circulation base of around 95,000+.
• Social Media Presence
• Distributed all over India and parts of UK, Dubai and USA
• Web Magazines include
- Today
Exclusive Media Partners
Advertising Campaigns
101k + followers 25,000+ followers
1 lakh + views24.3k + followers
Ability to attract leading young Media icons, Celebrities & Leading brands as advertisers.
Sample Magazine Cover Pages
- Today
TODAY
DIGITAL EVENTS
EXCLUSIVE
EXHIBIT
ENTERTAINMENT
CONTENT
CREATION
OOH
VIDEO
PRODUCTION
Celebrity Seeding
Celebrity Endorsement
WHERE & WHO?
• Our readers have Exhibit on their iPads and Android
tabs. We have moved forward with the evolving
technology but haven’t forgotten the classic print
magazine. We exist in every form for our readers to
consume us through our YouTube video channel, print,
Mobile Apps, Magzter and our own digital versions.
• We reach out to more than 5lakh monthly readers
through our digital, print & social mediums; where
majority of them are between the age of 18 – 45 and
drawn heavily from the IT, Automobiles and CE
industry.
• But, no matter what age group they belong to, they
are all bitten by the tech bug. Includes CEO’s, MDS,
Directors, HNIs, Socialists and even the fashion
brigade. Bollywood too gets their tech Gyan from us
and so do the hard core junkies who live a connected
lifestyle.
• 70% of our Readers are from the SEC A and SEC
A+ category with a high disposable income living in
the Top 16 cities of India.
Exhibit offers a range of news, articles, reviews and interviews from the Technology and Lifestyle segments
Technology Lifestyle
Tablets
Laptops
Headphones
Mobiles
Accessories
Bikes
Premium Cars
Cameras
Watches
Consumer Appliances
DIFFERENTIATED POSITIONING
Distributed In India by :
Central News Agency, AH Wheeler, Living
Media, Heign & Botham Available @ Rs.125
through more than 6500 Magazine Stands,
Crossword, Landmark stores, Om book Store
and All Airport Stores.
Strategic tie-ups :
Barista, Business Lounges, Gyms, Five
Star Hotels, Airport Lounges, Top Salons,
Apollo Clinic Waiting Area, Croma and
other GADGET Stores.
CIRCULATION SPREAD
Stand Circulation
Between 85,000 – 105,000
copies per month
Readership 5,00,000 + Monthly
Print Subscribers 18,000+
iPad & Digital
Subscribers
[1-March-17]
37,800
No. of Pages
170 + GSM ART PAPER
ON STAND PRICE Rs.125
Sell out
Between 70- 90% of
Stand Copies Sell Out
SOME OF OUR ADVERTISERS…
WE ARE VIRAL ON SOCIAL MEDIA
85K
likes
Facebook: Average Likes 85K
Twitter: Average Likes 1.3K
Instagram: Average Likes 90K
YouTube video: 16K views
336K
likes
Facebook: Average Likes 336K
Twitter: Average Likes 1.2k
Instagram: Average Likes 39K
YouTube video: 9K views
WE ARE VIRAL ON SOCIAL MEDIA
106K
likes
Facebook: Average Likes 60K
Twitter: Average Likes 23K
Instagram: Average Likes 75K
YouTube video: 99K views
Facebook: 146K likes
Twitter: 1406 likes
Instagram: 140K likes
81K
likes
Season 1.0
Feb, 2016
Season 2.0
Sept, 2016
Tech Fashion Tour Season 1.0 & 2.0
Partners: D-link, Roposo, Victorinox, You Me & We,
UBTech, Fratelli, DELL, LaCie, Nuband & VU.
To watch the full coverage –
Tech Fashion Week is an amalgamation of two
predominant worlds: Technology and Fashion;
and bringing this fusion out in the open. Adding an
adrenaline rush of Tech-fashion across the country.
THE CONCEPT -
• Gone are the days when Technological developments did not
converse with Fashion aesthetics.
• In this day and age, Technology has gone to the background and is
no longer a stand alone feature of a product when it comes to
decision making. Design, style and class make it or break it for any
brand.
• Technology and Fashion are now looked upon as co-existing
attributes in a gadget or product.
• Breaking the barriers of Technology being only a luxury or a utility
product, it has become a lifestyle.
• It was only a matter of time that it shared the Catwalk with its Fashion
counterpart and since Fashion Week has always grabbed attention in
the media; tech fashion week, being the new breed and first of the
kind, doesn’t just grab attention, it grabs fame and glamour!
THE IDEATION -
Click here
Season 1.0 Season 2.0
Click here
Glimpses - Season 1.0 & 2.0
Pre –Event Buzz
Andheri (W.E)
Outside Mumbai Airport
Backdrops & Banners
Fashion Night
Pre –Event Buzz
Andheri, Mumbai
Press Con
Pre-Post Event Buzz
2014 - 2016
Tech Awards 2014 - 2016
Sponsors: Reliance Digital, CeBit
Media Alliance: ET NOW, Headline Today
In Association with: Hindustan Times, Swiss Eagle,
Ambrane, MediaTek, Cruise & Vistara
Technology Partner: Kingston
Time Keepers: Swatch
Property
Achieved
breakeven
in 1st year!
To watch the full coverage –
Click here
Year 2014
Click here
Year 2015
Click here
Year 2016
The Jury 2014 - 2016
Mr. Daboo Ratnani
Fashion Photographer
Mr. Rajiv Makhni
Managing Editor
Technology, NDTV
Mr. Mehur Lanvers-Shah
MD, Hannover Milano
Fairs India
Mr. Ajit Joshi
MD & CEO,
Infiniti Retail
Mr. Brian Bade
CEO, Reliance Digital
Mr. Mahesh Murthy
Venture Capitalist &
Founder of Pinstorm
Mr. Ramesh Somani
CEO, Founder & Publisher
Exhibit Technologies
Mr. Aqeel
Music Composer & DJ
Mr. Siddhartha Sharma
Editor Technology,
The Quint
Mr. Yasho V Verma
Management Consultant
at Business and Strategy
Consultant
Pre Event
Buzz –
Hoardings
Jury Meeting
AwardsNight
Tech Awards Glimpses 2014 - 2015
Pre Event Buzz –
Hindustan Times
JuryMeet
Post Event Buzz –
Bombay Times
Hindustan Times
Exhibit Tech Awards
On AIR
JURY MEET
AWARDS NIGHT
Exhibit Tech Awards
On AIR
AFTER
PARTY
Tech Awards Glimpses 2016
2015 - 2016
Exhibit 100 Hottest Tech Startups 2015 - 2016
Sponsors: IBM, Gionee, JBL
Media Alliance: Hindustan Times, NDTV
Partners: TiE, IAN and NASSCOM
Knowledge Partner: Candle Partners
The Jury 2015 - 2016
Mr. Arvind Vohra
Country Head,
Gionee Smartphones
Mr. VINOD KENI
Founder/CEO of Peachtree
Management Advisors
& Zeus Associates.
Mr. Rahul Chowdhri
Director, Helion
Venture Partners
Keynote Speaker:
Mr. Anupam Mittal
Founder, Shaadi.com
Property was
Profitable
in 1st year!
To watch the full coverage –
Click here
Year 2015 Year 2016
Click here
Mr. Niren Shah
MD, NVP India
RAJINDER BALARAMAN
Early Stage VC –
Matrix Partners
NEERAJ GUPTA
Co-Founder and Director -
Formulate IP
RUCHIR LAHOTY
Director - NEA India
MOHSIN MEMON
Founder and CEO
Memcorp Learning and
Performance Solutions
VIRAJ MALIK
Managing Director
and CEO - PK Online
RAMESH SOMANI
Founder & Managing
Director - Exhibit Group
RAVI GURURAJ
Managing Director -
NASSCOM
NITIN SHARMA
CEO - Lightbox
DR. SRIKANTH
SUNDARARAJAN
Venture Partner
Mr. Kumar Shiralagi
MANAGING
DIRECTOR AT IUVP
RAJ RATHI
Mentor and Angel
Investor - Indian Angel
Network
News Paper Advertisement
Hindustan Times &
Airport Branding
Pre Event Buzz
<- Hoardings
AT THE EVENT
Exhibit 100 Hottest Tech Startups Glimpses
Jury
Members
Startups
Pitches
Backdrop & Creative
CHANNELS
Click hereClick here
Views
102k +
Views
84k +
Views
16k +
TECH THIS WEEK
Views
96k +
Views
64k +
KEY STRATEGIES FOR BRAND BUILDING
• Exhibit has been able to leverage the power of Bollywood and
interweave discretely in product promotions
Bollywood &
Lifestyle Connect
• The magazine offers content more than just technology. It keeps
the avid reader and buyer abreast with the content on cameras,
watches, cars, bikes and home appliances
• The categories give an advertiser a focused target audience which
is predominantly:
• Male
• Consumer of lifestyle products and not “mass” products
Compelling Content
with Greater Focus
on Premium
Products
• Exhibit produces engaging content which caters to the gadget
enthusiasts and prospective buyers looking for honest product
reviews. It acts as a neutral body that writes reviews on gadgets
and other technology which the consumer can depend on
Strong focus on
independent reviews
of gadgets
VIDEOS & BEHIND THE SCENES
/ exhibitmagazine
Views
637k+
PRODUCT REVIEWS ON SOCIAL MEDIA
Some of The Techy’s content has received exceptional reception from users of social media,
especially its product reviews on YouTube
Kingston Hyper X Savage
SSD 240GB Review
7770 views
On
YouTube
HTC One Dual Sim
Exclusive Review
77574 views
On
YouTube
TOSHIBA Satellite P50
Review
54829 views
On
YouTube
AUDI A6 2.0 TFSI Review
15,000 views
On
YouTube
Capability to develop content
on cars which will be
leveraged for thewheelz.com
/thetechycom
Pre Event Buzz – Newspaper Adv
9th Anniversary
Buzz – Hoardings & OOH
9th Anniversary
Buzz – Hoardings & OOH
MUMBAI – ANDHERI 40X20 MUMBAI – JUHU 40X20
Bangalore 20X20
PUNE 20X50
Bangalore 30X20
KOLKATA 20X20
EXHIBIT TECH ZONE
Shared cost but complete mind space & engagement. This is how we connect
with our subscribers / readers.
EXHIBIT OOH
Exhibit OOH (Out Of Home) advertising unleashes the power of OOH Media to help our client reach their TG with the help of tailor made
plans, country wise mapping which is in sync with the changing landscape. Not only does our media buying and execution have won
many campaigns but what is more important is that it has won trust of many brands with their outdoor advertising spends. Try us, and
see for yourself how effective our planning & buying is vis-à-vis the big guns of the OOH industry with minimum of 20-25 % more cost
effective which means more at your disposal for your marketing spends.
Media Coverage
/exhibitmag /exhibitmagazine /thetechycom
Mumbai
Suite No. 111, 1st Floor,
Crystal Paradise, Above Pizza Express,
Veera Desai Road,Andheri West,
Mumbai 400 053
Kolkata
33/1, N.S. Road, Room No. 111,
Ground Floor, Marshall House,
Kolkata – 700 001
New Delhi
B1/H3, Lower Ground Floor,
Mohan Cooperative Industrial Estate,
Mathura Road, New Delhi-110044.
On Web On Ground (Ips)
THANK YOU

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Exhibit Media kit 2017

  • 1. Where Tech Meets Lifestyle!
  • 2. • Exhibit magazine was launched in 2005 as India’s first ‘Browse and Buy’ Technology magazine. • Leading magazine in the tech and lifestyle segment with leading Bollywood celebrities featuring on its cover page and the leading tech companies advertising in it. • Readership base estimated at about 4 lakh readers with a circulation base of around 95,000+. • Social Media Presence • Distributed all over India and parts of UK, Dubai and USA • Web Magazines include - Today Exclusive Media Partners Advertising Campaigns 101k + followers 25,000+ followers 1 lakh + views24.3k + followers
  • 3. Ability to attract leading young Media icons, Celebrities & Leading brands as advertisers. Sample Magazine Cover Pages - Today
  • 5.
  • 6.
  • 7.
  • 8. WHERE & WHO? • Our readers have Exhibit on their iPads and Android tabs. We have moved forward with the evolving technology but haven’t forgotten the classic print magazine. We exist in every form for our readers to consume us through our YouTube video channel, print, Mobile Apps, Magzter and our own digital versions. • We reach out to more than 5lakh monthly readers through our digital, print & social mediums; where majority of them are between the age of 18 – 45 and drawn heavily from the IT, Automobiles and CE industry. • But, no matter what age group they belong to, they are all bitten by the tech bug. Includes CEO’s, MDS, Directors, HNIs, Socialists and even the fashion brigade. Bollywood too gets their tech Gyan from us and so do the hard core junkies who live a connected lifestyle. • 70% of our Readers are from the SEC A and SEC A+ category with a high disposable income living in the Top 16 cities of India.
  • 9. Exhibit offers a range of news, articles, reviews and interviews from the Technology and Lifestyle segments Technology Lifestyle Tablets Laptops Headphones Mobiles Accessories Bikes Premium Cars Cameras Watches Consumer Appliances DIFFERENTIATED POSITIONING
  • 10. Distributed In India by : Central News Agency, AH Wheeler, Living Media, Heign & Botham Available @ Rs.125 through more than 6500 Magazine Stands, Crossword, Landmark stores, Om book Store and All Airport Stores. Strategic tie-ups : Barista, Business Lounges, Gyms, Five Star Hotels, Airport Lounges, Top Salons, Apollo Clinic Waiting Area, Croma and other GADGET Stores. CIRCULATION SPREAD Stand Circulation Between 85,000 – 105,000 copies per month Readership 5,00,000 + Monthly Print Subscribers 18,000+ iPad & Digital Subscribers [1-March-17] 37,800 No. of Pages 170 + GSM ART PAPER ON STAND PRICE Rs.125 Sell out Between 70- 90% of Stand Copies Sell Out
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  • 12. SOME OF OUR ADVERTISERS…
  • 13. WE ARE VIRAL ON SOCIAL MEDIA 85K likes Facebook: Average Likes 85K Twitter: Average Likes 1.3K Instagram: Average Likes 90K YouTube video: 16K views 336K likes Facebook: Average Likes 336K Twitter: Average Likes 1.2k Instagram: Average Likes 39K YouTube video: 9K views
  • 14. WE ARE VIRAL ON SOCIAL MEDIA 106K likes Facebook: Average Likes 60K Twitter: Average Likes 23K Instagram: Average Likes 75K YouTube video: 99K views Facebook: 146K likes Twitter: 1406 likes Instagram: 140K likes 81K likes
  • 15. Season 1.0 Feb, 2016 Season 2.0 Sept, 2016
  • 16. Tech Fashion Tour Season 1.0 & 2.0 Partners: D-link, Roposo, Victorinox, You Me & We, UBTech, Fratelli, DELL, LaCie, Nuband & VU. To watch the full coverage – Tech Fashion Week is an amalgamation of two predominant worlds: Technology and Fashion; and bringing this fusion out in the open. Adding an adrenaline rush of Tech-fashion across the country. THE CONCEPT - • Gone are the days when Technological developments did not converse with Fashion aesthetics. • In this day and age, Technology has gone to the background and is no longer a stand alone feature of a product when it comes to decision making. Design, style and class make it or break it for any brand. • Technology and Fashion are now looked upon as co-existing attributes in a gadget or product. • Breaking the barriers of Technology being only a luxury or a utility product, it has become a lifestyle. • It was only a matter of time that it shared the Catwalk with its Fashion counterpart and since Fashion Week has always grabbed attention in the media; tech fashion week, being the new breed and first of the kind, doesn’t just grab attention, it grabs fame and glamour! THE IDEATION - Click here Season 1.0 Season 2.0 Click here
  • 17. Glimpses - Season 1.0 & 2.0 Pre –Event Buzz Andheri (W.E) Outside Mumbai Airport Backdrops & Banners Fashion Night Pre –Event Buzz Andheri, Mumbai Press Con
  • 20. Tech Awards 2014 - 2016 Sponsors: Reliance Digital, CeBit Media Alliance: ET NOW, Headline Today In Association with: Hindustan Times, Swiss Eagle, Ambrane, MediaTek, Cruise & Vistara Technology Partner: Kingston Time Keepers: Swatch Property Achieved breakeven in 1st year! To watch the full coverage – Click here Year 2014 Click here Year 2015 Click here Year 2016 The Jury 2014 - 2016 Mr. Daboo Ratnani Fashion Photographer Mr. Rajiv Makhni Managing Editor Technology, NDTV Mr. Mehur Lanvers-Shah MD, Hannover Milano Fairs India Mr. Ajit Joshi MD & CEO, Infiniti Retail Mr. Brian Bade CEO, Reliance Digital Mr. Mahesh Murthy Venture Capitalist & Founder of Pinstorm Mr. Ramesh Somani CEO, Founder & Publisher Exhibit Technologies Mr. Aqeel Music Composer & DJ Mr. Siddhartha Sharma Editor Technology, The Quint Mr. Yasho V Verma Management Consultant at Business and Strategy Consultant
  • 21. Pre Event Buzz – Hoardings Jury Meeting AwardsNight Tech Awards Glimpses 2014 - 2015 Pre Event Buzz – Hindustan Times JuryMeet Post Event Buzz – Bombay Times Hindustan Times Exhibit Tech Awards On AIR
  • 22. JURY MEET AWARDS NIGHT Exhibit Tech Awards On AIR AFTER PARTY Tech Awards Glimpses 2016
  • 24. Exhibit 100 Hottest Tech Startups 2015 - 2016 Sponsors: IBM, Gionee, JBL Media Alliance: Hindustan Times, NDTV Partners: TiE, IAN and NASSCOM Knowledge Partner: Candle Partners The Jury 2015 - 2016 Mr. Arvind Vohra Country Head, Gionee Smartphones Mr. VINOD KENI Founder/CEO of Peachtree Management Advisors & Zeus Associates. Mr. Rahul Chowdhri Director, Helion Venture Partners Keynote Speaker: Mr. Anupam Mittal Founder, Shaadi.com Property was Profitable in 1st year! To watch the full coverage – Click here Year 2015 Year 2016 Click here Mr. Niren Shah MD, NVP India RAJINDER BALARAMAN Early Stage VC – Matrix Partners NEERAJ GUPTA Co-Founder and Director - Formulate IP RUCHIR LAHOTY Director - NEA India MOHSIN MEMON Founder and CEO Memcorp Learning and Performance Solutions VIRAJ MALIK Managing Director and CEO - PK Online RAMESH SOMANI Founder & Managing Director - Exhibit Group RAVI GURURAJ Managing Director - NASSCOM NITIN SHARMA CEO - Lightbox DR. SRIKANTH SUNDARARAJAN Venture Partner Mr. Kumar Shiralagi MANAGING DIRECTOR AT IUVP RAJ RATHI Mentor and Angel Investor - Indian Angel Network
  • 25. News Paper Advertisement Hindustan Times & Airport Branding Pre Event Buzz <- Hoardings AT THE EVENT Exhibit 100 Hottest Tech Startups Glimpses Jury Members Startups Pitches Backdrop & Creative
  • 26. CHANNELS Click hereClick here Views 102k + Views 84k + Views 16k +
  • 27. TECH THIS WEEK Views 96k + Views 64k +
  • 28. KEY STRATEGIES FOR BRAND BUILDING • Exhibit has been able to leverage the power of Bollywood and interweave discretely in product promotions Bollywood & Lifestyle Connect • The magazine offers content more than just technology. It keeps the avid reader and buyer abreast with the content on cameras, watches, cars, bikes and home appliances • The categories give an advertiser a focused target audience which is predominantly: • Male • Consumer of lifestyle products and not “mass” products Compelling Content with Greater Focus on Premium Products • Exhibit produces engaging content which caters to the gadget enthusiasts and prospective buyers looking for honest product reviews. It acts as a neutral body that writes reviews on gadgets and other technology which the consumer can depend on Strong focus on independent reviews of gadgets
  • 29. VIDEOS & BEHIND THE SCENES / exhibitmagazine Views 637k+
  • 30. PRODUCT REVIEWS ON SOCIAL MEDIA Some of The Techy’s content has received exceptional reception from users of social media, especially its product reviews on YouTube Kingston Hyper X Savage SSD 240GB Review 7770 views On YouTube HTC One Dual Sim Exclusive Review 77574 views On YouTube TOSHIBA Satellite P50 Review 54829 views On YouTube AUDI A6 2.0 TFSI Review 15,000 views On YouTube Capability to develop content on cars which will be leveraged for thewheelz.com /thetechycom
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  • 32. Pre Event Buzz – Newspaper Adv 9th Anniversary
  • 33. Buzz – Hoardings & OOH 9th Anniversary
  • 34. Buzz – Hoardings & OOH MUMBAI – ANDHERI 40X20 MUMBAI – JUHU 40X20 Bangalore 20X20 PUNE 20X50 Bangalore 30X20 KOLKATA 20X20
  • 35. EXHIBIT TECH ZONE Shared cost but complete mind space & engagement. This is how we connect with our subscribers / readers.
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  • 37. EXHIBIT OOH Exhibit OOH (Out Of Home) advertising unleashes the power of OOH Media to help our client reach their TG with the help of tailor made plans, country wise mapping which is in sync with the changing landscape. Not only does our media buying and execution have won many campaigns but what is more important is that it has won trust of many brands with their outdoor advertising spends. Try us, and see for yourself how effective our planning & buying is vis-à-vis the big guns of the OOH industry with minimum of 20-25 % more cost effective which means more at your disposal for your marketing spends.
  • 39. /exhibitmag /exhibitmagazine /thetechycom Mumbai Suite No. 111, 1st Floor, Crystal Paradise, Above Pizza Express, Veera Desai Road,Andheri West, Mumbai 400 053 Kolkata 33/1, N.S. Road, Room No. 111, Ground Floor, Marshall House, Kolkata – 700 001 New Delhi B1/H3, Lower Ground Floor, Mohan Cooperative Industrial Estate, Mathura Road, New Delhi-110044. On Web On Ground (Ips)