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Mobiles for Literacy at the Base of the Pyramid:
A New Approach to Sustainability
Isabelle Duston – isabelle@smart4kids.com
Digital learning in early literacy
English native speakers:
English 5%
Other 95%
Importance of mother tongue
Our model: Customizable
applications
To give to every child access to engaging digital education
tools
Adaptability for Sustainability:
An alternative business model for the BOP
Cost template:
2000
200
Cost tailored:
1000
Cost tailored:
1000
Cost tailored:
1000 Cost tailored:
1000
200 200
200
A framework for success
A framework for success
A framework for success
A framework for success
A framework for success
Language specific
educational content
Curriculum
Language specific
educational content
words
audio
images
story
phonic
Lesson
Database
Curriculum
Language specific
educational content
words
audio
images
story
phonic
Lesson
Database
Curriculum
Language specific
educational content
words
audio
images
story
phonic
Lesson
Database
Curriculum
• Promote collaboration between developers and
educational content providers.
• Share resources to lower the cost of development.
• Consider the adaptability to an other language/culture
when financing a new development.
Can we make it happen?
Isabelle Duston – isabelle@smart4kids.com
www.smart4kids.com

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mlearning unesco 2013

Editor's Notes

  1. Why is adaptability the key to sustainability: 1. it enable you to keep the cost lowCore model remains identical, while the language specific aspect are variables