Classic Rock magazine targets middle-aged, straight men in the UK who enjoy classic rock music, both old and modern artists. The £5.50 magazine includes articles about rock music and events, advertisements for music products, and competitions where readers can win tickets to concerts and CDs.

1. Target Audience Analysisfor“ClassicRock”magazine.
Product Analysis
Price £5.50
Advertisers(mag) Advertisingmusicproductssuchas guitars
ReaderInteraction -
Promotions&Competitions There are some competitionsincludedforthe readerswheresome prizesmightbe won. The competitionprizes mainly
include ticketstolotsof differentevents.Furthermore,CDswithmusicmightbe wonas well.
Content The magazine contentincludesinformationthatvariesbetweenoldandmodernrockmusic,events,concerts, articles,
advertisements.
Market Segmentation
Demographic Mainlypeople thatare interestedin classicrockmusicgenre.Thisincludesolderartistsandbands,howevermodernonesas
well.Middle agedpeople,mainlystraightmenare targeted.
Geographic UnitedKingdom