3. Problem: non geographical telephone numbers
0800, 0845, 0870...
Numbering schemes are complex
Too difficult to predict call costs, usually expensive
Some companies earn money by keeping you on hold
'Free' numbers cost 20p/min from a mobile
saynotopremium.co.uk
4. Solution: use the hidden alternative
geographical number
These numbers are functionally equivalent
They are often low cost or free
But the numbers are kept secret
Use the saynotopremium database to find them
saynotopremium.co.uk
6. Server side
Database driven website at saynotopremium.co.uk
Matches expensive numbers to cheaper alternatives
Open API in JSON and XML
Client side
JME mobile application – under development
saynotopremium.co.uk
8. Revenue Streams
Targeted adverts based on number searched for
Commercial API to include a service level agreement
Next Steps
Bring advertising platform on line
Complete mobile client
Continue to build UK database into February 09
Roll out model to other European countries
saynotopremium.co.uk