Three Rules for Using Twitter Hashtags

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For a full explanation of Twitter Hashtags, check out our blog post! http://echogravity.com/2012/08/social-media/three-rules-for-your-twitter-hashtag-habits/

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Three Rules for Using Twitter Hashtags

  1. 1. Three Rules for Using Twitter Hashtags by echogravity
  2. 2. Twitter
  3. 3. TwitterIf you’re reading this, you’re probablyone of the 500 million Twitter users.
  4. 4. TwitterYou’ve created an account
  5. 5. TwitterYou’ve uploaded a picture
  6. 6. TwitterYou’ve tweeted a time or two
  7. 7. TwitterBut are you using Twitter to it’s full potential?
  8. 8. TwitterIt’s about strategy.
  9. 9. There are these little signs
  10. 10. called
  11. 11. #hashtags
  12. 12. #hashtags[hash-tags] Noun    1. A string of text, no spaces,following a hash sign (#) that’ssearchable on Twitter
  13. 13. #hashtags[hash-tags] Noun    2. An invaluable marketing device,similar to SEO, for use on the socialmedia tool called Twitter
  14. 14. #hashtags[hash-tags] Noun3. #ACreativeAndFunWayToBrandYourCompany
  15. 15. these#hashtags
  16. 16. are importantin your overall Twitter
  17. 17. are importantin your overall Twitter#strategy
  18. 18. So,
  19. 19. So, here are 3 rules to follow
  20. 20. So, here are 3 rules to follow as you use
  21. 21. #hashtags
  22. 22. 1. #ChooseWisely2. #DontOveruse3. #BeCreative
  23. 23. 1. #ChooseWisely2. #DontOveruse3. #BeCreative
  24. 24. Hashtags on Twitter are searchable.
  25. 25. So, you could either use a common hashtag like
  26. 26. So, you could either use a common hashtag like #marketing
  27. 27. So, you could either use a common hashtag like #marketingthat many Twitter users search for,
  28. 28. So, you could either use a common hashtag like #marketingthat many Twitter users search for, OR!
  29. 29. So, you could either use a common hashtag like #marketingthat many Twitter users search for, OR! You could make up your own
  30. 30. So, you could either use a common hashtag like #marketingthat many Twitter users search for, OR! You could make up your own for the sake of originality and creativity
  31. 31. So, you could either use a common hashtag like #marketingthat many Twitter users search for, OR! You could make up your own for the sake of originality and creativity like:
  32. 32. So, you could either use a common hashtag like #marketingthat many Twitter users search for, OR! You could make up your own for the sake of originality and creativity like: #ibmitbfom
  33. 33. IF you make up your own
  34. 34. IF you make up your own #ibmitbfom
  35. 35. IF you make up your own #ibmitbfombe sure to explain it clearly the first time you use it
  36. 36. IF you make up your own #ibmitbfombe sure to explain it clearly the first time you use it Starting a new hashtag!
  37. 37. IF you make up your own #ibmitbfombe sure to explain it clearly the first time you use it Starting a new hashtag! Inbound marketing is the best form of marketing: #ibmitbfom
  38. 38. Brand yourself
  39. 39. Brand yourself with the hashtags you use
  40. 40. Brand yourself with the hashtags you use Because that’s what you’ll be known for.
  41. 41. Brand yourself with the hashtags you use#PetGroomingTips Because that’s what you’ll be known for.
  42. 42. Brand yourself with the hashtags you use#PetGroomingTips #ChocolateCoveredBananas Because that’s what you’ll be known for.
  43. 43. Brand yourself with the hashtags you use#PetGroomingTips #ChocolateCoveredBananas#CloudComputing Because that’s what you’ll be known for.
  44. 44. 1. #ChooseWisely2. #DontOveruse3. #BeCreative
  45. 45. It’s a simple concept.
  46. 46. It’s a simple concept.#technology
  47. 47. It’s a simple concept.#technology #IT #developer
  48. 48. It’s a simple concept.#technology #IT #developer#WebDeveloper #hiring #job
  49. 49. It’s a simple concept.#technology #IT #developer#WebDeveloper #hiring #job#coding #mashedpotatoes#unicorns #blahblahblah
  50. 50. It’s a simple concept.#technology #IT #developer#WebDeveloper #hiring #job#coding #mashedpotatoes#unicorns #blahblahblah Is not a tweet.
  51. 51. It’s a simple concept. #technology #IT #developer #WebDeveloper #hiring #job #coding #mashedpotatoes #unicorns #blahblahblah Is not a tweet.It IS:
  52. 52. It’s a simple concept. #technology #IT #developer #WebDeveloper #hiring #job #coding #mashedpotatoes #unicorns #blahblahblah Is not a tweet.It IS: USELESS
  53. 53. It’s a simple concept. #technology #IT #developer #WebDeveloper #hiring #job #coding #mashedpotatoes #unicorns #blahblahblah Is not a tweet.It IS: NOT HELPFUL USELESS
  54. 54. It’s a simple concept. #technology #IT #developer #WebDeveloper #hiring #job #coding #mashedpotatoes #unicorns #blahblahblah Is not a tweet.It IS: NOT HELPFUL USELESS FRANKLY, ANNOYING
  55. 55. It’s a simple concept. #technology #IT #developer #WebDeveloper #hiring #job #coding #mashedpotatoes #unicorns #blahblahblah Is not a tweet.It IS: NOT HELPFUL USELESS FRANKLY, ANNOYING
  56. 56. Tweet to share useful information.
  57. 57. Tweet to share useful information. Not just to gain followers.
  58. 58. Tweet to share useful information. Not just to gain followers.Because nobody likes a spammer.
  59. 59. 1. #ChooseWisely2. #DontOveruse3. #BeCreative
  60. 60. Our third rule of hashtag strategy is
  61. 61. Our third rule of hashtag strategy is don’t over-strategize.
  62. 62. Be creative
  63. 63. Be fun
  64. 64. Be imaginative
  65. 65. Be original
  66. 66. Be engaging
  67. 67. It’s about balance
  68. 68. It’s about balance! Photo  curtesy  of  hans  s  
  69. 69. We hope this was helpful
  70. 70. Questions?
  71. 71. Questions? Comments?
  72. 72. Send us a tweet!
  73. 73. Send us a tweet!@echogravity with the hashtag: #hashhabits
  74. 74. Or visit our website
  75. 75. Or visit our websitehttp://echogravity.com/

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