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In
M1: Assignment 3
, you chose a public health problem and described its history
and background. Based on this, you started developing a health
communication campaign for a specific population by
identifying and explaining its goals and objectives.
You will continue to develop this health communication
campaign in this assignment.
Using the readings for this module, conduct an audience profile
analysis. Include the following:
Provide demographic information about the population the
health problem affects.
Describe attitudes, norms, and beliefs about the health problem
as they apply to the population of interest.
Explain possible stages of behavior change or levels of
diffusion related to the health issue.
Support your statements with examples and scholarly
references.
Write a 3–5-page paper in Word format. Apply APA standards
to citation of sources. Use the following file naming
convention: LastnameFirstInitial_M4_A2.doc.
By
the due date assigned
, deliver your assignment to the
Submissions Area
.
Assignment 2 Grading Criteria
Assignment ComponentsProficientMaximum Points
Provide demographic information about the population the
health problem affects.Appropriate and accurate demographic
details about the audience are provided. Description shows in-
depth analysis of the audience and an understanding of the
campaign24Describe attitudes, norms, and beliefs about the
health problem as they apply to the population of interest.The
description of the attitudes, norms, and beliefs about the health
problem with regard to the selected population is accurate and
specific.28
Explain possible stages of behavior change or levels of
diffusion related to the health issue.
Stages of behavior change or levels of diffusion are accurate.
Explanation is supported with research and analysis of the
audience and the health issue.28
Academic Writing
Write in a clear, concise, and organized manner; demonstrate
ethical scholarship in accurate representation and attribution of
sources (i.e., APA); and display accurate spelling, grammar, and
punctuation.Wrote in a clear, concise, and organized manner;
demonstrated ethical scholarship in appropriate and accurate
representation and attribution of sources; and displayed accurate
spelling, grammar, and punctuation. Use of scholarly sources
aligns with specified assignment requirements..20
Total:100
In M1 Assignment 3, you chose a public health problem and d.docx

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In M1 Assignment 3, you chose a public health problem and d.docx

  • 1. In M1: Assignment 3 , you chose a public health problem and described its history and background. Based on this, you started developing a health communication campaign for a specific population by identifying and explaining its goals and objectives. You will continue to develop this health communication campaign in this assignment. Using the readings for this module, conduct an audience profile analysis. Include the following: Provide demographic information about the population the health problem affects. Describe attitudes, norms, and beliefs about the health problem as they apply to the population of interest. Explain possible stages of behavior change or levels of diffusion related to the health issue. Support your statements with examples and scholarly references. Write a 3–5-page paper in Word format. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M4_A2.doc. By
  • 2. the due date assigned , deliver your assignment to the Submissions Area . Assignment 2 Grading Criteria Assignment ComponentsProficientMaximum Points Provide demographic information about the population the health problem affects.Appropriate and accurate demographic details about the audience are provided. Description shows in- depth analysis of the audience and an understanding of the campaign24Describe attitudes, norms, and beliefs about the health problem as they apply to the population of interest.The description of the attitudes, norms, and beliefs about the health problem with regard to the selected population is accurate and specific.28 Explain possible stages of behavior change or levels of diffusion related to the health issue. Stages of behavior change or levels of diffusion are accurate. Explanation is supported with research and analysis of the audience and the health issue.28 Academic Writing Write in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources (i.e., APA); and display accurate spelling, grammar, and punctuation.Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in appropriate and accurate representation and attribution of sources; and displayed accurate spelling, grammar, and punctuation. Use of scholarly sources aligns with specified assignment requirements..20 Total:100