Dublinked tourism presentation_kevin_griffin_dit (1)
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Dublinked tourism presentation_kevin_griffin_dit (1)
- 1. Dublin Tourism DataDublin Tourism Data What I see and What I’d likeWhat I see and What I’d like Learnings from doing & seeing researchLearnings from doing & seeing research Dublin Tourism DataDublin Tourism Data What I see and What I’d likeWhat I see and What I’d like Learnings from doing & seeing researchLearnings from doing & seeing research Dr. Kevin GriffinDr. Kevin Griffin Hospitality Management &Hospitality Management & Tourism, Dublin Institute ofTourism, Dublin Institute of Dr. Kevin GriffinDr. Kevin Griffin Hospitality Management &Hospitality Management & Tourism, Dublin Institute ofTourism, Dublin Institute of
- 2. About meAbout me • Lecturer in Tourism at Dublin Institute of Technology (c.40 tourism experts) • Range of my Research : – Sustainable Tourism, – Religious Tourism, – Culture and Heritage • Lecturer in Tourism at Dublin Institute of Technology (c.40 tourism experts) • Range of my Research : – Sustainable Tourism, – Religious Tourism, – Culture and Heritage Experience of Dublin Based Research • UG modules & Thesis • Student with Communities • BIDS • Dublin Visitor Survey • DIT-ACHIEV • Dublin Tourism • Guinness (& many other attractions • Dualway • CARS • Street Performers • Culture Night / Tradfest • St. Patrick’s Festival Experience of Dublin Based Research • UG modules & Thesis • Student with Communities • BIDS • Dublin Visitor Survey • DIT-ACHIEV • Dublin Tourism • Guinness (& many other attractions • Dualway • CARS • Street Performers • Culture Night / Tradfest • St. Patrick’s Festival
- 3. What the Europeans are Doing: ~ Best Practice~ Roland Berger Strategy Consultants ~ European Capital City Tourism ~
- 4. http://www.rolandberger.comhttp://www.rolandberger.com Where is Dublin ?Where is Dublin ?
- 7. http://www.rolandberger.comhttp://www.rolandberger.com How can we strive to be one of the top European cities if we can't even benchmark our performance? How can we strive to be one of the top European cities if we can't even benchmark our performance?
- 8. BUTBUT We WERE one of the best, with survey by Federation of European Cities' Tourist Offices (FECTO) Now European Cities Marketing We WERE one of the best, with survey by Federation of European Cities' Tourist Offices (FECTO) Now European Cities Marketing
- 9. Dublin Visitor Survey 1999-2009 Replaced FECTO Survey
- 10. DVS Report, 2009DVS Report, 2009
- 11. DVS Report, 2009DVS Report, 2009
- 12. DVS Report, 2009DVS Report, 2009
- 13. DIT-ACHIEV Model for Sustainable Tourism Planning Most Challenging Data Collection Project ~ my personal ‘wish list’ ~
- 14. DIT-ACHIEV Model for Sustainable Tourism PlanningDIT-ACHIEV Model for Sustainable Tourism Planning
- 16. Gaps / Challenges / Ideas - Multitude of ideas, but in summary: Gaps / Challenges / Ideas - Multitude of ideas, but in summary: With the old FECTO Dublin Visitor Survey we were up there with the rest of them. Its demise is a huge loss but was never really properly funded anyway. TRC really funded it. With the old FECTO Dublin Visitor Survey we were up there with the rest of them. Its demise is a huge loss but was never really properly funded anyway. TRC really funded it. what stands out is ownership and accessibility of data. I think we only got data from Fáilte Ireland over the years because we knew what to ask for and who to ask . . . there should be more sharing of data. Also the various formats can be a pain. Would it be possible to agree on one format? Definitely would suggest one central tourism database . . . as it is, it's totally scattered what stands out is ownership and accessibility of data. I think we only got data from Fáilte Ireland over the years because we knew what to ask for and who to ask . . . there should be more sharing of data. Also the various formats can be a pain. Would it be possible to agree on one format? Definitely would suggest one central tourism database . . . as it is, it's totally scattered Those involved in tourism in Dublin just don’t ‘get’ the importance of research / data collection. Those involved in tourism in Dublin just don’t ‘get’ the importance of research / data collection.