Lecture for #SriLanka social media day #GamataSM
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Lecture for #SriLanka social media day #GamataSM
- 1. New Tools, New Stories The Future of Social Media
- 3. © J.R. Schnelzer© J.R. Schnelzer Walter Cronkite School of Journalism and Mass Communication PHOENIX, ARIZONA Please follow me @drbillasu
- 4. 2 Walter Cronkite School of Journalism and Mass Communication Walter Cronkite
- 5. Walter Cronkite His School and His Students-BA, MA, and PhD
- 6. Cronkite: The Journalism School for the digital Age 1,400-plus students Downtown Phoenix campus 45 faculty members Bachelor’s, master’s and PhD degrees
- 7. The Journalism School for the digital Age: The Cronkite Difference A “teaching hospital” approach gives students hands-on experience in innovative, full-immersion professional programs. Students are trained in digital and entrepreneurial journalism, preparing them not only for the jobs of today but ready to create the jobs of tomorrow. Top journalists recruited from the nation’s best newsrooms teach, guide, mentor and inspire students. Professional partnerships with media organizations around the country
- 8. Dr. Bill’s Radio News Background KBYR-Anchorage KIMI-Boise KBYU- Salt Lake/Provo KSL-Salt Lake City UPI Audio- New York AP Network Radio-D.C.
- 9. Dr. Bill’s Professional Background Radio and Television News Stations RADIO KBYR-Anchorage KIMI-Boise KBYU- Salt Lake/Provo KSL-Salt Lake City UPI Audio- New York AP Network Radio-D.C.
- 10. Social Media Across Cultures: The European PerspectiveThe European Perspective
- 11. Today news is Shared Tweeted Liked Blogged News is “Right Here, Right Now”
- 12. Changing Role of the Press in a socially mediated, virally marketed world Blurred News Boundaries
- 13. New Ideas New Story Paths
- 14. Ideas lead change era of disruptive innovation
- 15. The photos weren’t great but they met the audience need to capture and share moments KODAK DISRUPTED
- 18. We are all looking for ideas large enough to be afraid of again” -Ken Burns American Documentary Film maker
- 19. We’re all looking for ideas large enough to be afraid of again
- 20. Mark forces disrupt - Starbucks Journalists as their own brand Social media tribes
- 21. Second Guttenberg Moment Non-stop information streams Visually driven, audience sharing
- 22. DEATH OF THE NEWSPAPER
- 23. STATE OF CHANGE?
- 25. SOCIAL MEDIA
- 27. LONG BEFORE THIS LITTLE BIRD FLEW....
- 32. New Listening Posts New Story Ideas
- 33. Tribal Journalism Active Audience ...keeper of their own gates ...producers of their own content
- 34. TRIBES
- 35. Era of Tribal Journalism Active Audience ...keeper of their own gates ...producers of their own content
- 36. QUESTIONS ? @DRBILLASU Thank you Rameshv Irugalbandara!
- 37. Thank you! Comments to bsilcock@asu.edu @DrBillASU CREDITS: Slideshare presentations by Diana Elbasha “How Do The media Cover Social Justice?” http://www.slideshare.net/dianaelbasha/media-social-justice?qid=1c3b0b8b-1dab-4f92-b101- 64b3daa96ee7&v=default&b=&from_search=8 Ed Cabellon “Social Media, Social Justice, Social Beings:Shifting Paradigms in 2013 http://www.slideshare.net/edmundc75/mcpa-2012-keynote-social-media-social- justice-social-beings?qid=d3a4ebd9-1a47-47b7-a323-00d7a8a26a0a&v=qf1&b=&from_search=1
Editor's Notes
- Generating visibility in the media will help drive awareness about your foundation and your issues.
- 1931 First journalism course at ASU 1973 Department earns national accreditation 1984 School named in honor of legendary CBS news anchor Walter Cronkite 2005 Cronkite School becomes an independent unit and names Christopher Callahan founding dean 2008 Cronkite School moves into a new, state-of-the art journalism education complex in the Downtown Phoenix campus
- In this era of “disruptive innovation” visionaries including academics like Clay Christensen and professionals like Terry Heaton have helped me identify some main threads of the fabric of our era, I will share three. 1. Fingertip knowledge for the masses driven by tablet and smart phone technologies enabling the audience to self promote and publish - the Second Gutenberg Moment. 2. Non-Stop Information Streams - driven by Twitter and social media platforms where increasingly the citizens become the gatekeepers. 3. Content distribution separations/innovations where traditional media economic models such as newspapers or the music industry are seriously disrupted. The new Director must fundamentally be a reporter who can identify early the patterns of change in this emerging story. CROW JUST DOING A PANEL -- WHAT’S AFTER THE MICOCHIPMARCH 21, 2013, 6:30 PM What Comes After the Computer Chip? Craig R. Barrett & Michael M. Crow Intel co-founder Gordon Moore famously wrote about how the number of transistors on silicon chips would double roughly every two years--an observation now known as Moore's Law. But even as Intel pushes into nanotechnology, computing is now reaching the limits of that law. Experts say that once circuitry shrinks to seven nanometers, quantum effects will take over--and it won't be possible to get any smaller with silicon chips. So computer scientists are facing the question: what will come next? No one knows, though technologists are betting on a variety of answers, from carbon-based transistors known as nanotubes, to a wonder substance called "graphene" that resembles pencil lead, to microscopic magnets that employ something called "racetrack memory." Former Intel CEO and Chairman Craig R. Barrett and Arizona State University President Michael M. Crow visit Zócalo to discuss how we can keep processing speed from slowing down. DETAILS
- In this era of “disruptive innovation” visionaries including academics like Clay Christensen and professionals like Terry Heaton have helped me identify some main threads of the fabric of our era, I will share three. 1. Fingertip knowledge for the masses driven by tablet and smart phone technologies enabling the audience to self promote and publish - the Second Gutenberg Moment. 2. Non-Stop Information Streams - driven by Twitter and social media platforms where increasingly the citizens become the gatekeepers. 3. Content distribution separations/innovations where traditional media economic models such as newspapers or the music industry are seriously disrupted. The new Director must fundamentally be a reporter who can identify early the patterns of change in this emerging story. CROW JUST DOING A PANEL -- WHAT’S AFTER THE MICOCHIPMARCH 21, 2013, 6:30 PM What Comes After the Computer Chip? Craig R. Barrett & Michael M. Crow Intel co-founder Gordon Moore famously wrote about how the number of transistors on silicon chips would double roughly every two years--an observation now known as Moore's Law. But even as Intel pushes into nanotechnology, computing is now reaching the limits of that law. Experts say that once circuitry shrinks to seven nanometers, quantum effects will take over--and it won't be possible to get any smaller with silicon chips. So computer scientists are facing the question: what will come next? No one knows, though technologists are betting on a variety of answers, from carbon-based transistors known as nanotubes, to a wonder substance called "graphene" that resembles pencil lead, to microscopic magnets that employ something called "racetrack memory." Former Intel CEO and Chairman Craig R. Barrett and Arizona State University President Michael M. Crow visit Zócalo to discuss how we can keep processing speed from slowing down. DETAILS
- NEW YORK TIMES PAYWALLS Every block shuts down http://blog.everyblock.com/2013/feb/07/goodbye/ ssive change. Within the world of neighborhood news there’s an exciting pace of innovation yet increasing challenges to building a profitable business. Though EveryBlock has been able to build an engaged community over the years, we’re faced with the decision to wrap things up. Thank you for having let us play a role in how you get your neighborhood news. Thanks for the contributions, for the questions, and for allowing us to connect you to each other, in many cases to make great things happen in your community. Along the way, we hope we’ve helped you be a better neighbor.
- RAPID MOVEMENT TO MOBILE PLATFORMS =-- MOBILE FIRST STRATEGY OF NEWS ORGANIZATIONS According to the Pew Internet and American Life Project, in May 2010, 65% of mobile users in the 18-29 demographic, part of the demographic we target, reported that they had used the mobile internet. As mobile devices like the iPhone, the latest Android devices and the upcoming releases from Blackberry and Windows Mobile come out the lines between traditional computing and traditional mobile are blurring. As such users are starting to expect access to the resources they would traditionally get on their desktop or laptop but on the go.