3 Smartphone apps with a list of key features.

1. Mobile Marketing
Emma, Harley & Lorna

2. Mobile Apps
The ASOS app:
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Logo for brand at the top of the screen, consumer knows where they are browsing
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Banner along the top which clearly shows the options available on the app
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Search box (Recent searches listed below, Search suggestions as you type)
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Advertisement banners/animated advertisements
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Social media options such as Twitter, Facebook, Pinterest & Google+ which directs to all Asos pages available/ Also
gives chance to share Asos products with friends
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Basket feature available to gather wanted items and latest purchases
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All offers and latest deals on front page of app/ colourful and eye-catching
The Twitter app:
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Twitter logo at the top of the app
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Clear, simple lay out
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Banner along the top & bottom with all options available
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Search box (Recent searches listed below, Search suggestions as you type)
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Refreshing page as you scroll and hold, automatically refreshes
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‘My Profile’ option available to manage your personal information

3. Mobile Apps
The eBay app:
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Logo clear at the top of the app, colour theme consistent through app
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Search bar (Search suggestions available)
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‘My Profile’ option available to manage your personal information
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Basket feature available to gather wanted items and latest purchases
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Seasonal ads on add homepage, such as Christmas gifts
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Remembers recent searches and suggests items the consumer may be interested in
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‘eBay deals’ all offers on main page to tempt consumer