Social Entrepreneurship Topic 2

1. INTRODUCTION TO
SOCIAL
ENTREPRENEURSHIP
SOCIAL ENTREPRENEURSHIP
DIMENSION
Dr Anis Amira Ab Rahman 2015

2. Social Entrepreneurship Domains
 Social mission
 Social Innovation
 Social change
 Entrepreneurial spirit
 Personality
Praszkier and Nowak (2012)
Dr Anis Amira Ab Rahman 2015

3. Social vs. Commercial
Entrepreneurship Dimension
Items Social entrepreneurship Commercial
entrepreneurship
Mission Social Commercial –profit
oriented
Innovation Social Commercial
product/service
change Social Product/service
spirit Entrepreneurial Entrepreneurial
personality Creativity and
entrepreneurial skills
Creativity and
entrepreneurial skills
Praszkier and Nowak (2012)
Dr Anis Amira Ab Rahman 2015

4. The characteristics of successful
social entrepreneurs
 Try to shrug off the constraints of ideology or
discipline
 Identify and apply practical solutions to social
problem, combining innovation, resourcefulness, and
opportunity
 Innovate by finding a new product, a new service,
or a new approach to a social problem
Elkington and Hartigan (2007: 5)
Dr Anis Amira Ab Rahman 2015

5.  Focus-first and foremost-on social value creation
and, in that spirit, are willing to share their
innovations and insights for others to replicate
 Jump in before ensuring they are fully resourced
 Have an unwavering belief in everyone’s innate
capability, often regardless of education, to
contribute meaningfully to economic and social
development
Elkington and Hartigan (2007: 5)
Dr Anis Amira Ab Rahman 2015

6.  Show a dogged determination that pushes them
to take risks that others wouldn’t dare
 Balance their passion for change with a zeal to
measure and monitor their impact
 Have a great deal to teach change makers in
other sectors
 Display a healthy impatience (e.g: they don’t do
well in bureaucracies, which can raise succession
issues as their organizations grow- and almost
inevitably become more bureaucratic)
Elkington and Hartigan (2007: 5)
Dr Anis Amira Ab Rahman 2015

7. What makes social entrepreneur
unreasonable?
 They are unreasonable because they want to
change the system
 They are unreasonable because they are
insanely ambitious
 They are unreasonable because they are
propelled by emotion
Elkington and Hartigan (2007)
Dr Anis Amira Ab Rahman 2015

8.  They are unreasonable because they think
they know the future
 They are unreasonable because they ignore
the evidence
 They are unreasonable because they refuse
to be made into superheroes
 They are unreasonable because they try to
measure the unmeasurable
Elkington and Hartigan (2007)
Dr Anis Amira Ab Rahman 2015

9. REFERENCE
Elkington, J. and Hartigan, P. (2008). The
power of unreasonable people: How social
entrepreneurs create markets that change
the world, Massachusetts, Harvard Business
School Publishing
Dr Anis Amira Ab Rahman 2015