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OVERVIEW
Vietnam retail perspective shows the
big change by many big chains
expanded their number of outlet in the
countries.
In this report, we had summarized
number of major chain stores by HCM,
Hanoi and others, to see the mass
merchant penetrations by cities.
The data is as of Jan, 2017
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Supermarket
Name of the company Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
LOTTE Mart 1998 5 2 7 14
Co.opmart 1989 32 1 52 85
Aeon Mall 1758 2 1 1 4
AEON Citimart 1994 22 3 4 29
VinMart 2014 13 15 25 53
Big C 1993 6 4 14 24
Metro 1996 3 3 13 19
FiviMart 1997 0 18 0 18
Total 83 47 116 246
83
47
116
HCM Hanoi Other
LOTTE Mart Co.opmart Aeon Mall
AEON Citimart VinMart Big C
Metro FiviMart Total
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Fashion apparel chains 1
Name of the company
Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Blue exchange
2001 55 14 203 272
Ninomaxx 1998 20 5 33 58
Elise 2011 9 12 27 48
Sea Collection 2003 7 0 1 8
IVY moda 2005 5 16 21 42
NEM 2002 4 11 19 34
Ha Gattini 1999 8 0 1 9
PT2000 2000 13 3 8 24
Total 121 61 313 495
278
185
455
HCM Hanoi Other
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Fashion apparel chains 2
Name of the company Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Việt Thy 1995 9 1 6 16
G2000 1980 11 6 2 19
Bossini 1987 5 1 1 7
Topshop 1964 4 1 0 5
Warehouse 1976 2 0 0 2
Zara 1974 1 0 0 1
Mango 1984 7 4 0 11
Canifa 1997 8 33 56 97
Total 47 46 65 158
278
185
455
HCM Hanoi Other
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Fashion apparel chains 3
Name of the company
Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Oasic 1991 2 1 0 3
Miss Selfridge 1966 3 0 0 3
BCBG 1989 1 1 0 2
Lyn around 2011 1 0 0 1
Umbrella 2008 4 0 0 4
Lacoste 1933 5 4 0 9
Nike 1964 19 11 7 37
Adidas 1920 18 19 11 48
Total 53 36 18 107
278
185
455
HCM Hanoi Other
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Fashion apparel chains 4
Name of the company
Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Puma 1948 9 3 2 14
Levi's 1869 10 5 7 22
Converse 1908 18 15 31 64
Vans 1965 12 8 16 36
MIRABELLA 2014 2 0 1 3
Armani Exchange 1991 1 0 0 1
KELLY BUI 2006 3 8 2 13
FCUK 1972 2 3 0 5
Total 55 35 57 147
278
185
455
HCM Hanoi Other
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Food chains 1
Name of the company
Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Sumo BBQ 2010 9 8 0 17
GogiHouse 2013 16 16 17 49
Kichi-Kichi 2009 13 11 0 24
Món Huế 2007 42 19 3 64
King BBQ 2011 40 14 9 63
Thai Express 2002 6 10 3 19
Seoul Garden 1983 3 3 0 6
Tokyo Deli 2007 15 4 0 19
Total 144 85 32 261
334
160
205
HCM Hanoi Other
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Food chains 2
Name of the company
Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Pho 24 2003 16 0 0 16
KFC 1952 58 35 35 128
Mcdonald’s 1940 13 0 0 13
Lotteria 1979 83 35 78 196
Jolibee 1978 15 5 58 78
Kimchi Kimchi 5 0 0 5
Sushi bar 1999 5 0 2 7
Sushi Hokkaido
Sachi
2013 3 0 0 3
Marukame Udon 2014 8 0 0 8
Total 206 75 173 454
334
160
205
HCM Hanoi Other
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Sport Gym
Name of the company Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
California fitness 2007 12 6 5 23
Elite fitness 2010 3 6 0 9
Fit24 Fit for life 2013 4 0 0 4
Total 19 12 5 36
19
12
5
HCM Hanoi Other
California fitness Elite fitness Fit24 Fit for life Total
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Japanese Stores
Name of the company
Establish
ed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Daiso 1972 5 0 0 5
Hachi Hachi 2007 4 0 0 4
Tokyo Mart 2014 4 0 0 4
Meiso 2013 7 5 0 12
Total 20 5 0 25
20
5
0
HCM Hanoi Other
Daiso Hachi Hachi Tokyo Mart Meiso Total
* Meiso is not Japanese store but put it as the reference, as many Vietnamese take the brand as Japanese
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Furniture chain
Name of the company
Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Nhà Xinh 1999 3 4 0 7
Kasagrand 2006 0 4 0 4
Mozza 2015 1 1 1 3
Goby 2011 0 2 0 2
Phố Xinh 1995 1 1 1 3
Hoàng Anh Gia
Lai
1990 3 1 1 5
JYSK 1979 1 4 0 5
UMA 2007 0 7 0 7
GO HOME 0 2 0 2
Total 9 26 3 38
9
26
3
HCM Hanoi Other
Nhà Xinh Kasagrand
Mozza Goby
Phố Xinh Hoàng Anh Gia Lai
JYSK UMA
GO HOME Total
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Coffee chains 1
Name of the company Establis
hed
HCM
store
s
Hano
i
store
s
Other
store
s
Total
store
s
Trung Nguyen 1996 248 220 755 1223
Highland 2002 62 46 50 158
Coffee House 2014 34 8 1 43
Urban Station 2011 23 4 4 31
Passio 2004 17 6 0 23
The Coffee
Bean and Tea
Leaf
1963 13 2 0 15
Stabucks 1971 19 6 0 25
Cong Caphe 2013 3 3 3 9
Total 419 295 813 1527
455
295
813
HCM Hanoi Other
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Coffee chains 2
Name of the company Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Phuc Long 1968 10 0 0 10
Gloria & Jeans 1996 4 0 0 4
Thuc Coffee 2012 5 0 0 5
Coffee Factory 2013 9 0 0 9
MOF 2009 8 0 0 8
Total 36 0 0 36
455
295
813
HCM Hanoi Other
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Drug stores
Name of the company Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Vistar Pharmacy 2014 20 1 0 21
Medicare 2001 27 3 20 50
Guardian 1886 46 5 4 55
SK Pharmacy 3 3 2 8
Phano Pharmacy 2007 52 0 18 70
PAK Pharmacy 2006 18 0 0 18
An Thien
Pharma
2008 4 1 0 5
ECO 2008 8 0 1 9
Total 178 13 45 236
223
13
46
HCM Hanoi Other
Vistar Pharmacy Medicare
Guardian SK Pharmacy
Phano Pharmacy PAK Pharmacy
An Thien Pharmacy ECO
Long Chau Pharmacy My Chau Pharmacy
Minh Tan Pharmacy Pharmacity
Viet Pharmacy Total
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Drug stores 2
Name of the company Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Long Chau
Pharmacy
4 0 0 4
My
Chau Pharmacy
1987 6 0 1 7
Minh Tan
Pharmacy
2003 3 0 0 3
Pharmacity 2011 28 0 0 28
Viet Pharmacy 4 0 0 4
Total 45 0 1 46
223
13
46
HCM Hanoi Other
Vistar Pharmacy Medicare
Guardian SK Pharmacy
Phano Pharmacy PAK Pharmacy
An Thien Pharmacy ECO
Long Chau Pharmacy My Chau Pharmacy
Minh Tan Pharmacy Pharmacity
Viet Pharmacy Total
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Kitchen appliance chain
Name of the company Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Modern Life 2004 3 6 0 9
Homechef 2012 1 4 0 5
SUNHOUSE 2005 1 3 1 5
BESTHOME 2011 1 5 0 6
VIET PROJECT 2014 8 4 2 14
Bếp Việt 2007 1 2 1 4
Total 15 24 4 43
15
24
4
HCM Hanoi Other
Modern Life Homechef SUNHOUSE
BESTHOME VIET PROJECT Bếp Việt
Total
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Convenience stores
Name of the company
Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Family Mart 1981 117 7 9 133
Vinmart + 2014 400 400 150 950
Mini Stop 1980 71 0 0 71
Circle K 1951 153 54 4 211
Shop & Go 2005 31 15 0 46
B's Mart 2013 150 0 0 150
Total 922 476 163 1561
922
476
163
HCM Hanoi Other
Family Mart Vinmart + Mini Stop Circle K
Shop & Go B's Mart Total
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Beauty salon chain
Name of the company Establis
hed
HCM
store
s
Hanoi
store
s
Other
stores
Total
stores
THAO TAY
SALON
2008 4 1 1 6
Louis Salon 2008 0 7 0 7
Vivi Salon 0 8 0 8
Bắc Trần Tiến 1 1 1 3
Total 5 17 2 24
5
17
2
HCM Hanoi Other
THAO TAY SALON Louis Salon
Vivi Salon Bắc Trần Tiến
Total
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Movie theatres
Name of the company Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
BHD 2010 6 1 0 7
CGV 1995 17 9 15 41
Galaxy 2005 4 0 3 7
Lotte 1967 8 3 11 22
Platinum
Cineplex
2011 0 4 0 4
Total 35 17 29 81
35
17
29
HCM Hanoi Other
BHD CGV
Galaxy Lotte
Platinum Cineplex Total
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Shopping mall / department store
Name of the company
Establis
hed
HCM
stores
Hanoi
stores
Other
stores
Total
stores
Vincom 1993 7 7 13 27
Takashimaya 1831 1 0 0 1
Vivo City 2015 1 0 0 1
Parkson 1930 5 2 1 8
Crescent 2015 1 0 0 1
Diamond 1999 1 0 0 1
Robins 2014 1 1 0 2
AEON 1758 2 1 1 4
Total 19 11 15 45
19
11
15
HCM Hanoi Other
Vincom Takashimaya Vivo City
Parkson Crescent Diamond
Robins AEON Total