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Vietnam retail store statistic 2020

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Vietnam’s retail store landscape has changed drastically. Although there are more modern trade stores, we see the turmoil as some increased their store numbers while others face restructurings. This report illustrate the number of stores counted from the information at each website.

The store counting is as of March, 2020.

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Vietnam retail store statistic 2020

  1. 1. Q&Me is online market research provided by Asia Plus Inc. Vietnam retail store (modern trade) trend 2020 Asia Plus Inc.
  2. 2. Overview Vietnam’s retail store landscape has changed drastically. Although there are more modern trade stores, we see the turmoil as some increased their store numbers while others face restructurings. This report illustrate the number of stores counted from the information at each website. The store counting is as of March, 2020. • The store numbers in the report are based on the desktop research. • Some new stores are added in 2020. In those cases, we did not include those stores in 2018/ 2019/2020 comparison. • 2018 data is as of April, 2019 data is as of April • The numbers can be affected by the COVID-19 pademic
  3. 3. Retail news in 2019 - 2020
  4. 4. Store expansion of Mobile World group The Gioi Di Dong, Dien may Xanh, Bach hoa Xanh, all under Mobile World Investment Joint stock comany has expanded its stores nation-wide 512 1214 2019 2020 Bach hoa Xanh * 2019 data was collected in April 2019 798 1026 2019 2020 Dien may Xanh 1817 1929 2019 2020 The Gioi Di Dong
  5. 5. 2019-2020: New launches / expansions Uniqlo opened its first store in Vietnam in 2019. Now Japanese retail giant has the shops both in HCM and Hanoi GG25, Korean CVS chain, has started its franchisees. They aim at opening 2500 stores nationwide in 10 years.
  6. 6. 2019-2020: Restructuring / Exit Vietnam restaurant chain Mon Hue, along with sister chains such as Pho Ong Hung and 99 houses of Pho, has closed down Vingroup announced the reorganization plan that include Vingroup and VinEco to be taken over by Masan group. Masan will close 100-300 Vinmart+ while opening 10-30 new Vinmart. It also announced the shutdown of VinPro, their electronic chain business.
  7. 7. Modern trade store trend (2020, March)
  8. 8. 86 90 91 63 73 49 143 173 156 292 336 296 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total AEON Citimart 18 2 4 24 BigC 9 6 20 35 CoopMart 44 6 78 128 Emart 1 0 0 1 FiviMart 0 0 0 0 Lanchi Mart 0 12 13 25 Mega Market 3 3 13 19 Sakuko 3 15 15 33 Satra Mart 1 0 0 1 VinMart 16 20 28 64 Total 95 64 171 330 Supermarket *The above graph figure does not include: Sakuko (added 2019), Satra (added in 2020) Number of supermarket has decreased by 12% because Vinmart have closed some stores
  9. 9. 1100 1443 1546 467 620 877 133 432 1549 1700 2495 3972 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total 7 Eleven 33 0 0 33 Bach Hoa Xanh 463 0 751 1214 B's Mart 109 0 0 109 Cheers 39 0 3 42 Circle K 212 154 26 392 Family Mart 126 0 21 147 GS25 54 0 0 54 Mini Stop 139 0 2 141 Satrafoods 183 0 0 183 Vinmart+ 652 723 1495 2870 Zakkamart 38 0 5 43 Total 2048 877 2303 5228 Convenient store / Mini super *The above graph figure does not include: Bach Hoa Xanh (added this in 2019), Cheers (added 2020) Number of convenient storre has increased by 60% because the increase of Vinmart+ in sub-areas
  10. 10. 26 27 26 11 14 16 41 55 65 78 96 107 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total Vincom 13 10 54 77 AEON Mall 2 2 1 5 Crescent Mall 1 0 0 1 Diamond 1 0 0 1 LotteMart 4 3 8 15 Parkson 2 0 2 4 Robins 1 1 0 2 Takashimaya 1 0 0 1 VivoCity 1 0 0 1 Total 26 16 65 107 Department store Number of department store has increased by 11% compared with 2018
  11. 11. Name HCM HN Others Total Daiso 5 1 0 6 Hachi Hachi 5 0 0 5 Ilahui 6 1 27 34 Komonoya 6 3 1 10 Minigood 15 0 0 15 Miniso 15 16 16 47 Moji 5 6 0 11 Mumuso 12 5 20 37 Usupso 1 0 0 1 Yoyoso 1 0 3 4 Total 71 32 67 170 Mini store Mini store has increased slightly between 2018 and 2020 73 76 71 33 31 32 47 56 67 153 163 170 2018 2019 2020 HCM HN Others Total
  12. 12. 259 358 463 13 26 43 68 108 173 340 492 679 2018 2019 2020 HCM HN Others Total Drug store Number of drug store has increased by 38% thanks to Pharmacity and Long Chau Name HCM HN Others Total An Khang Pharmacy 20 0 0 20 ECO pharma 10 0 0 10 Guardian 74 19 7 100 Long Chau 51 3 35 89 Medicare 24 4 57 85 Phano Pharmacy 41 0 21 62 Pharmacity 224 16 53 293 SK Pharmacy 12 0 0 12 Total 463 43 173 679
  13. 13. Electric chain Number of electric chain has increased by 11% thanks to the increase of Dien may xanh and The gioi di dong Name HCM HN Others Total Cho Lon 19 0 52 71 Dien may xanh 116 83 827 1026 Nguyen Kim 19 9 42 70 Pico 0 13 15 28 The gioi di dong 265 138 1526 1929 Thien Hoa 12 0 5 17 Tran Anh 0 0 0 0 VinPro 0 0 0 0 Total 431 243 2467 3141 346 371 431 238 263 243 2043 2207 2467 2627 2841 3141 2018 2019 2020 HCM HN Others Total
  14. 14. Fashion apparel chain (1) Number of fashion apparel chain decreased slightly * The above graph figure excludes Viet Tien, K & K Fashion, An Phuoc, Hoang Phuc, YaMe (added in 2019), Uniqlo (added in 2020) Name HCM HN Others Total An Phuoc 51 22 74 147 Biti's 33 18 144 195 Blue exchange 49 17 259 325 Canifa 11 32 81 124 Converse 21 15 32 68 Couple TX 20 4 25 49 Elise 19 19 68 106 G2000 13 8 5 26 H&M 4 4 1 9 HNOSS 19 0 6 25 Hoang Phuc 19 15 23 57 IVY Moda 8 23 46 77 Juno 35 9 43 87 K&K Fashion 10 0 3 13 Kelly Bui 3 6 1 10 Lacoste 7 5 0 12 Levi's 14 9 10 33 360 397 393 205 214 208 789 902 904 1354 1513 1505 2018 2019 2020 HCM HN Others Total
  15. 15. Fashion apparel chain (2) * The above graph figure excludes Viet Tien, K & K Fashion, An Phuoc, Hoang Phuc, YaMe (added in 2019), Uniqlo (added in 2020) Name HCM HN Others Total Lime Orange 12 0 9 21 Mango 6 7 1 14 MARC 14 1 8 23 NEM 12 19 56 87 Ninomaxx 18 4 44 66 Old Navy 2 1 0 3 PT2000 11 3 7 21 Puma 3 0 0 3 Sea Collection 6 0 1 7 Uniqlo 1 1 0 2 Vascara 39 0 49 88 Viet Tien 81 60 326 467 Vina Giày 13 3 8 24 Yame 15 0 21 36 Zara 1 1 0 2 Total 570 306 1351 2227 360 397 393 205 214 208 789 902 904 1354 1513 1505 2018 2019 2020 HCM HN Others Total Number of fashion apparel chain decreased slightly
  16. 16. 298 440 496 116 159 120 94 159 268 508 758 884 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total Aha coffee 2 62 12 76 Cong Caphe 18 32 13 63 Cheese Coffee 10 0 0 10 Effoc 13 0 4 17 Highland 120 14 177 311 Passio 65 0 4 69 Phuc Long 45 6 9 60 Starbucks 35 21 7 63 The Coffee Bean and Tea Leaf 9 1 0 10 The Coffee Factory 14 0 0 14 The Coffee House 87 31 34 152 Thuc Coffee 9 0 0 9 Trung Nguyen 66 11 16 93 Urban Station Coffee 24 4 4 32 Wayne's Coffee 10 4 0 14 Total 527 186 280 993 Number of coffee chain store has increased by 17% thanks to the increase in HCM City and sub-areas *The above graph figure excludes Thuc Coffee, Aha Coffee, Wayne’s Coffee (added in 2019), Cheese Coffee (added in 2020) Coffee chain store
  17. 17. Number of milk tea chain store has decreased in key cities but increased in sub-areas *The above graph figure excludes Hoa Huong Duong, Comebuy, Toocha, Sharetea (added 2019), Tiger Sugar (added 2020) 189 259 226 55 73 63 81 65 124325 397 413 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total Bobapop 66 16 62 144 Cha Go 1 10 12 23 Chamichi 6 0 3 9 Coco fresh tea & juice 0 3 0 3 Comebuy 7 0 1 8 Gong Cha 25 4 19 48 Heekaa 3 4 4 11 Hoa Huong Duong 10 0 0 10 Hot & Cold 29 0 1 30 Milk tea chain store (1)
  18. 18. Name HCM HN Others Total Koi Thé 23 3 2 28 Lavida 15 0 0 15 R&B Tea 12 0 4 16 Royal Tea Viet Nam 11 9 10 30 Sharetea 4 5 4 13 Ten Ren 0 0 0 0 Tiger Sugar 15 15 4 34 The Alley 25 14 4 43 Toocha 11 0 4 15 Uncle Tea 10 0 3 13 Total 273 83 137 493 189 259 226 55 73 63 81 65 124325 397 413 2018 2019 2020 HCM HN Others Total *The above graph figure excludes Hoa Huong Duong, Comebuy, Toocha, Sharetea (added 2019), Tiger Sugar (added 2020) Number of milk tea chain store has decreased in key cities but increased in sub-areas Milk tea chain store (2)
  19. 19. Number of food chain store has decreased by 16% in comparison with 2018 because Mon Hue and Pho Hung shut down 400 453 370 189 222 173 268 332 306 857 1007 849 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total 37 street 2 1 0 3 Al Fresco’s 10 15 7 32 Ashima 5 5 0 10 Ba Con Cuu 1 0 0 1 BukBuk 1 5 3 9 Burger King 6 3 0 9 Capricciosa 1 3 0 4 Cowboy Jack's 2 7 2 11 Daruma 0 5 0 5 Dolpansam 2 1 1 4 Domino's Pizza 27 7 0 34 GogiHouse 36 28 49 113 Hokkaido Baked Cheese Tart 9 5 2 16 Hotpot Story 21 11 9 41 Hutong 7 8 8 23 Isushi 3 5 0 8 Food chain store (1) *The above graph figure does not include: Hotpot Story, Tasaki BBQ, Sushi Kei. Burger King, Domino's Pizza, Pizza Hut, Hokkaido Baked Cheese , Ashima, Hutong, Ba Con Cuu, Papaxốt, Manwah, Kpub, Shogun, Isushi, Daruma, Capricciosa, Osaka Ohsho, Vuvuzela, BukBuk, Cowboy Jack's, 37 street, Khao Lao, Dolpansam, Yaki - Chang dung nuong (added in 2019), Al Fresco’s, Pizza4P’s, Pizza Inn, The Pizza Company (added in 2020)
  20. 20. Food chain store (2) Name HCM HN Others Total Jolibee 17 5 93 115 KFC 45 24 25 94 Khao Lao 8 10 1 19 Kichi-Kichi 36 13 37 86 King BBQ 38 24 37 99 Kpub 5 4 3 12 Lotteria 62 38 51 151 Manwah 8 6 13 27 Marukame Udon 7 0 1 8 Mcdonald 18 5 0 23 Mon Hue 0 0 0 0 Osaka Ohsho 4 0 0 4 Papaxốt 9 0 0 9 Pizza4P’s 10 7 3 20 Pizza Inn 8 0 0 8 Pho 24 21 1 1 13 Pho Hung 0 0 0 0 Number of food chain store has decreased by 16% in comparison with 2018 because Mon Hue and Pho Hung shut down *The above graph figure does not include: Hotpot Story, Tasaki BBQ, Sushi Kei. Burger King, Domino's Pizza, Pizza Hut, Hokkaido Baked Cheese , Ashima, Hutong, Ba Con Cuu, Papaxốt, Manwah, Kpub, Shogun, Isushi, Daruma, Capricciosa, Osaka Ohsho, Vuvuzela, BukBuk, Cowboy Jack's, 37 street, Khao Lao, Dolpansam, Yaki - Chang dung nuong (added in 2019), Al Fresco’s, Pizza4P’s, Pizza Inn, The Pizza Company (added in 2020) 400 453 370 189 222 173 268 332 306 857 1007 849 2018 2019 2020 HCM HN Others Total
  21. 21. Food chain store (3) Name HCM HN Others Total Pizza Hut 40 25 29 94 Popeyes 21 5 0 26 Seoul Garden 5 3 0 8 Shogun 0 1 1 2 Sumo BBQ 12 10 4 26 Sushi bar 3 0 2 5 Sushi Hokkaido Sachi 5 0 0 5 Sushi Kei 8 6 1 15 Tasaki BBQ 7 2 0 9 Texas chicken 21 1 4 26 Thai Express 8 11 2 21 The Pizza Company 25 2 8 35 Tokyo Deli 15 5 0 20 Vuvuzela 0 6 6 12 Yaki - Chang dung nuong 5 0 0 5 Total 604 323 403 1330 Number of food chain store has decreased by 16% in comparison with 2018 because Mon Hue and Pho Hung shut down *The above graph figure does not include: Hotpot Story, Tasaki BBQ, Sushi Kei. Burger King, Domino's Pizza, Pizza Hut, Hokkaido Baked Cheese , Ashima, Hutong, Ba Con Cuu, Papaxốt, Manwah, Kpub, Shogun, Isushi, Daruma, Capricciosa, Osaka Ohsho, Vuvuzela, BukBuk, Cowboy Jack's, 37 street, Khao Lao, Dolpansam, Yaki - Chang dung nuong (added in 2019), Al Fresco’s, Pizza4P’s, Pizza Inn, The Pizza Company (added in 2020) 400 453 370 189 222 173 268 332 306 857 1007 849 2018 2019 2020 HCM HN Others Total
  22. 22. 25 31 32 40 50 47 14 15 1779 96 96 2018 2019 2020 HCM HN Others Total Name HCM HN Others Total Body fit 4 0 0 4 California fitness 18 11 6 35 City Gym 7 0 0 7 Curves 7 14 5 26 Elite fitness 2 10 3 15 Fit24 (Fit for life) 5 0 0 5 Gym Newlife 2 0 0 2 MMA - Gym 5 0 1 6 Olympia Viet Nam 0 12 3 15 Vshape Gym 2 0 0 2 Total 52 47 18 117 Fitness gym The number of fitness gym in 2020 is the same as 2019 *The above graph figure excludes City Gym, Body fit, Gym Newlife, MMA – Gym, Vshape Gym (added in 2019)
  23. 23. Movie theatres Number of movie theatres has increased 14% thanks to the increase in sub- areas Name HCM HN Others Total Beta Cineplex 0 3 10 13 BHD Star Cineplex 6 3 1 10 CGV Cinemas 22 22 40 84 Cinestar 2 0 4 6 Galaxy Cinema 9 2 7 18 Lotte Cinema 11 6 32 49 Platinum Cineplex 0 1 1 2 Total 50 37 95 182 *The above graph figure excludes Beta Cineplex (added in 2019) 43 47 50 21 30 34 56 71 85120 148 169 2018 2019 2020 HCM HN Others Total
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