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• Huge format variety
• Work intensive
• Time intensive
• Many people
• Multiple expertises
• Standardized format
• Optimized workflow
• Super-efficient
• Few people
• Focused expertise
• Standardized format
• Optimized workflow
• Super-efficient
• Few people
• Focused expertise
• Huge format variety
• Work intensive
• Time intensive
• Many people
• Multiple expertises
4
5
Grounded in
PERFORMANCE
Fueled by
INSIGHTS & CREATIVITY
Powered by
DATA & TECHNOLOGY
Strengthened by
Taking Performance on Offense
8
9
YRS


to begin 

renovation
Like shipping,
but in reverse
“Figuring it out”
is the killer app
Unique skills for
unique results
10
@mamutoo | 212.649.3082 | Mark.Mulhern@icrossing.com
Mark Mulhern
President, iCrossing East

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