The document discusses various factors that create chaos and turbulence in business environments. It identifies technological advances and the digital revolution as major sources of disruption. Emerging technologies like mobile phones, internet platforms, and social networks are transforming industries at an unprecedented pace. The rise of multinational companies from developing countries and increased global competition are also forcing established companies to adapt. Other factors include sovereign wealth funds, environmental pressures, and empowered customers demanding more transparency. Overall, the constant stream of innovations and global shifts are producing a volatile new normal that companies must learn to navigate.