Flipkart's grocery business model primarily involves delivering groceries and household essentials to customers' doorsteps.

1. writinglove
Feb 20·2 min read· Listen
Flipkart grocery business model- How this Ecommerce Grab customers for
grocery services?
Flipkart is an Indian online grocery retailer that has just expanded into the industry. The
supermarket business strategy of the firm includes an online platform for customers to explore
and purchase food goods, inventory management through local suppliers and partners, a robust
last‐mile delivery system, a variety of payment options, and exceptional customer service.
Flipkart grocery business model
The grocery business model of the Flipkart includes the following key elements:‐
Flipkart has established an online platform for selling its grocery products to customers.
Customers can place orders through the platform after browsing through different categories
including such fruits, vegetables, dairy products, and other grocery items.
Inventory management
Flipkart receives groceries from a network of local suppliers and partners. To ensure that products
are available to customers on time and in sufficient quantities, the company maintains an efficient
inventory management system.
Delivery system
To guarantee that its grocery goods are delivered to customers in a timely and efficient manner,
Flipkart has developed a solid last‐mile delivery method. The brand has collaborated with local
logistics companies to ensure that the items are delivered quickly and reliably.
Payment methods
Flipkart’s grocery business offers its customers a variety of payment methods, such as cash on
delivery, credit/debit card, and online wallet. Customers who use specific payment methods are
also eligible for special discounts and cashback offers.
Customer service
Flipkart offers excellent customer service to its grocery customers via various channels, incl chat,
email, and phone. A dedicated customer service team helps the customer with their concerns and
questions.
Bottom line
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2. Overall, Flipkart’s grocery business’s mission is to give customers with a smooth and easy
shopping experience while maintaining an efficient supply chain and delivery system.
Flipkart’s Grocery business has acquired substantial traction in India’s online grocery sector due to
its cheap price, trustworthy service, and strong brand reputation.
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