2. For my sales hacking project to work I had two key measures of success: Create more time to spend selling. Spend less time doing activities that were not selling or supporting sales. But before I could start on my sales hacking project I needed to plan my journey.
3. In order to become efficient we need to methodically remove anything that makes us inefficient. Sometimes these are things we like to do and may not just be what we hate to do.
4. THE LIST I start off with a simple list. It can be paper or electronic (mine is on Google Keep). I list out the things I do each day/week and put them in the relevant column. I then remove anything that I have to do e.g. cold calling and leave in situ the rest.
5. My hate list includes managing email, doing my expenses, organising meetings etc. and is generally where I add least value to my business. My love list includes writing blog posts, selling, coaching etc. and should be where I add most value to my business.
6. I then set myself a target of 80% love, 20% hate and share this with my support team. What is really important here is that just because you hate it does not mean someone else feels the same. When you delegate your hate tasks just make sure you delegate to someone who is happy doing them. But you also have to get the balance of delegating to a person vs. delegating to a machine.</div></div>
7. SUMMARY Create your love vs. hate list. Decide what can be delegated. Delegate the “other person” stuff first and agree the process, times etc. Find technology that can automate the “non person” stuff. Work less hours. Get more stuff done in less hours.
