What is the first step for successful branding? You need to have a unique brand name. There are some parameters that you need to maintain. See what those are and how important it is–

1. BRAND NAME
GENERATOR
THE STEPS FOR
SUCCESSFUL BRAND
NAME
1.CATCHY
Importance level: 9/10
3.SEOFRIENDLY
Importance level: 9/10
After all, ranking in the search engine is important and
your brand name is going to play a major role in it. If you
keep it SEO friendly, the chances of your website to be
listed in the first page increases by 65%.
4.REFLECTPERSONALITY
Importance level: 6.5/10
Heard about Myntra or Bewakoof.com? They are online
clothing stores, a brand name with no connection with
what it does.
5. COMPETITIONCHECK
Importance level: 8/10
Do not go for a name which is already an existing brand.
Why? You as a start-up will tend to lose the market.
Rather, focus on the on coming up with something that is
solely yours.
6.VISUALDYNAMISM
Importance level: 7.5/10
Choosing the correct font, style, size, colour matters a
lot! Remember your brand name design will give an idea
what is the service/ product is related to.
2.ITSHOULDBESHORT!
Importance level: 7/10
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It should be unique and interesting which will set you
apart in the market. Example – OYO, LUX, Zomato,
Uber, etc.
Another very important thing to maintain is the length
of the name. It should not be a tagline or a phrase;
rather, keep it short and snappy. This will help people
to remember the name better.
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