According to FutureWatch 2010, 12% of meeting professionals are expecting virtual meetings to be a continuing trend in 2010. The question meeting professionals have now is how do they create a virtual strategy that serves their audience’s educational and networking needs while expanding their own revenue opportunities.
This session with explore four business models for virtual options:
* Freemium Registration: Free registration for basic content.
* Paid Registration: Charging for premium content.
* Exhibitors/Sponsorship: Exhibiting, advertising and brand awareness associated with the virtual component.
* Hybrid Opportunities: Prizes, games and sponsorships that span the physical and virtual event