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Kindle Voyage
Figure 1
Marketing and Branding
Figure 2
A symbol of a cozy, serene and free lifestyle
Figure 3
and
companionship…Figure 4
Figure 5
Figure 6
A commercial success of Kindle series
Figure 7
Technological Affordances
Figure 8
Figure 9
New on Kindle Voyage- X-Ray
Figure 10
New on Kindle Voyage- Goodreads
Figure 11
User Experience
"I have to say that in my early days of use with the Voyage, I'm already
loathe to give it up.”
– Tech radar 
“No previous e-reader has managed that leap to being glamorous – the
sort of thing you’d show off on the tube. This slim, sharp-angled beauty is
exactly that – and it’s going to be on a lot of bookworm’s Christmas lists.”
– The Metro 
“slim, light and stylish but are the extra features worth $60 extra?”
“I was very fortunate to receive as a Xmas present a new kindle voyage
which I am extremely happy with”
“Very poor value !!. It does not support headphones although some books
come with audio. It is not in colour. It is not easy to find your way around
it”(All of the Above reviews are fromhttp://www.amazon.co.uk/High-Resolution-Display-Adaptive-PagePress-
Sensors/dp/B00IOY524S/ref=sr_1_1?ie=UTF8&qid=1452543903&sr=8-1&keywords=Kindle+voyage)
References
Figure 1: http://www.amazon.co.uk/High-Resolution-Display-Adaptive-PagePress-
Sensors/dp/B00IOY524S/ref=sr_1_1?ie=UTF8&qid=1452543903&sr=8-
1&keywords=Kindle+voyage
Figure 2: http://imgarcade.com/1/kindle-voyage-ad/
Figure 3: http://www.jankowilliams.com/news
Figure 4: http://centralcoastwebservices.com
Figure 5: http://www.jankowilliams.com/advertising
Figure 6: https://cherryxiao.wordpress.com/tag/advertisement/
Figure 7: Stone,B.AND Kucera,D.(2012)As the Kindle Turns Five,Amazon Girds for a
New fight Business Week,4306,pp.47-48.
Figure 8-9: Dempsey,P.(2015)Amazon Kindle Voyage e-reader. Engineering &
Technology 10(3),pp.88-89.
Figure 10: http://kindleworld.blogspot.co.uk/2014/11/software-update-v561-for-
kindle.html
Figure 11: http://www.amazon.com.au/b?node=3934158051
Video: PCMag.(2014)Amazon Unveils New Kindle Voyage - What's New Now
Video[online]. Available at:<https://www.youtube.com/watch?
v=RCy9rpDNVK8>

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Kindle

  • 3. A symbol of a cozy, serene and free lifestyle Figure 3
  • 5. A commercial success of Kindle series Figure 7
  • 8. New on Kindle Voyage- X-Ray Figure 10
  • 9. New on Kindle Voyage- Goodreads Figure 11
  • 10. User Experience "I have to say that in my early days of use with the Voyage, I'm already loathe to give it up.” – Tech radar  “No previous e-reader has managed that leap to being glamorous – the sort of thing you’d show off on the tube. This slim, sharp-angled beauty is exactly that – and it’s going to be on a lot of bookworm’s Christmas lists.” – The Metro  “slim, light and stylish but are the extra features worth $60 extra?” “I was very fortunate to receive as a Xmas present a new kindle voyage which I am extremely happy with” “Very poor value !!. It does not support headphones although some books come with audio. It is not in colour. It is not easy to find your way around it”(All of the Above reviews are fromhttp://www.amazon.co.uk/High-Resolution-Display-Adaptive-PagePress- Sensors/dp/B00IOY524S/ref=sr_1_1?ie=UTF8&qid=1452543903&sr=8-1&keywords=Kindle+voyage)
  • 11. References Figure 1: http://www.amazon.co.uk/High-Resolution-Display-Adaptive-PagePress- Sensors/dp/B00IOY524S/ref=sr_1_1?ie=UTF8&qid=1452543903&sr=8- 1&keywords=Kindle+voyage Figure 2: http://imgarcade.com/1/kindle-voyage-ad/ Figure 3: http://www.jankowilliams.com/news Figure 4: http://centralcoastwebservices.com Figure 5: http://www.jankowilliams.com/advertising Figure 6: https://cherryxiao.wordpress.com/tag/advertisement/ Figure 7: Stone,B.AND Kucera,D.(2012)As the Kindle Turns Five,Amazon Girds for a New fight Business Week,4306,pp.47-48. Figure 8-9: Dempsey,P.(2015)Amazon Kindle Voyage e-reader. Engineering & Technology 10(3),pp.88-89. Figure 10: http://kindleworld.blogspot.co.uk/2014/11/software-update-v561-for- kindle.html Figure 11: http://www.amazon.com.au/b?node=3934158051 Video: PCMag.(2014)Amazon Unveils New Kindle Voyage - What's New Now Video[online]. Available at:<https://www.youtube.com/watch? v=RCy9rpDNVK8>