1. MUM4309

2. Business Technology and E-commerce

3. Career Background
 Consulting Experience
 Web Development Welcome Video: YouTube
 Operational Consulting
 Political Consulting
 Corporate Experience
 Senior Purchasing Analyst
 Senior Operations Analyst
 Marketing Representative
 Marketing Intern
Educational Background
 B.A. - Management
University of South Florida
 M.B.A. – Marketing & Supply Chain Mgmt.
Florida State University

4. Contact Information
Course Email bte@fullsail.com
Alt. Email rrazabdouski@fullsail.com
Phone 407.673.5300 x8374
AIM ChaseRaz
Skype chase.razabdouski
Facebook ChaseRaz
Twitter ChaseRaz
Website http://www.chaseraz.com
Xbox, Steam, Origin PDChase83

5. Business Technology and E-commerce

6.  This course will focus on…
 Your career
 Your business
 Your website or application
 Your inner “nerd”
 I will get to know you better
throughout the month by…
 Participating in activities
 Discussing topics with you
 Reviewing your assignments

7. Join the BTE Facebook Group
…and “Like” my page.
BTE group
http://www.facebook.com/groups/fs.bte
 Important technology news
 Ask questions after graduation
 Networking with other students
ChaseRaz page
http://www.facebook.com/iamchaseraz
 Technology related content
 Journalistic business insight
 Stay in touch

8. Business Technology and E-commerce

9.  Business Technology
 Course Introduction
 Mobile computing
 Cloud computing
 Business Intelligence
 Data and Information 1
 Analytics
 BI Applications
 Monetization
 Revenue models
 E-commerce
 Third party tools
 Emerging Technology
 Adoption (and Disruptiveness)
 Emerging Technologies

10.  Assignments - 60%
 (15%) Introduction to Technology
 (15%) Web Conglomerate
 (15%) Social Media Consulting
 (15%) Emerging Technology 1
 Class Participation - 30%
 (15%) Discussion
 (15%) Activities
 GPS - 10%

11.  Late work is generally not accepted
within the Music and Entertainment
Business programs.
 Requests for extensions must be
requested at least 12 hours of the
due-date.
 Submitting an extension request
does not guarantee that an
extension will be issued by the
instructor.
 Extensions will be given in the event
of emergency situations that are
properly documented.
 Read more about the EB and MB late
policies at http://bit.ly/latepolicy.

12. Late work that is accepted will
have points deducted according to
the following scale:
1 Day Late
10 points deducted
2 Days Late
25 points deduction
3 Days Late
50 points deducted
4+ Days Late
No points attainable

13. To turn in approved, or emergency, late
work, use the BTE Dropbox account.
http://www.dropbox.com
User: bte@fullsail.com
Pass: turnin!
 Upload your file
 Email bte@fullsail.com to inform your instructor
that an assignment has been uploaded.
 Be sure to include any emergency documentation
to the email, if necessary.
 Note: Only campus students are authorized to
turn in normal on-time work via Dropbox. Online
students must use the FSO platform.

14.  Have electronics charged
and ready to go.
 Bring chargers, just in
case power runs low.
 Multi-tasking in class.
 25% Time
 I’m not looking at your screen…
 …except for amusement.

15.  Don’t be late.
 Tardy
 Absent
 Food and Drink
1
 Drinks must have a lid
 No meals in class
 Quiet snacks are okay
 No headphones or earbuds during
lecture, discussion, or team
activities.
 All other times are okay.
 Keep the volume reasonable.

16. Business Technology and E-commerce

17.  Topics will be deviated from
frequently.
 Tangents may become nested (one
inside another, inside another,
etc.). 1
 Tangents are welcomed from
everybody.
 Those who take tangents get the
most from this class.
 If I go on a tangent, or a string of
tangents, believe me… it has a
purpose even if you’re convinced
there isn’t.

18. 1
Click for video on YouTube

19. Knowledge Survey
Let’s look at some of the
course topics and gauge
just how comfortable you
are with them before
taking the class.
http://bit.ly/
bte-campus-pre-course-survey

20. Business Technology and E-commerce

21.  You will see slides like this that represent
our in-class business simulation.
 Many of our activities and assignments
are based on the back-story of
The DyscFunctional Group.

22.  You begin with the company as an Intern.
Knowing the company’s name and back story is
pretty vital.
 Let’s start with the name!
DyscFunctional… not Dyscfunctional, not Disk
Functional, not DiscFunctional, or any other
permutation.

23. Digital Properties
 Website
 Mobile Application
 Cloud Application
 Television Application
 Blu-ray player
 Game consoles
 Web Radio Stream
 IPTV Stream

24. Background
 Founded in the early 1990s as DyscFunctional Records, a small
independent label for hard rock, metal, and grunge music.
 Only offered CD releases even while cassette tapes were the
predominant medium.
 Sales declined as early as the late 1990s as the momentum shifted
even more in the favor of rap and hip hop. By the 2000s the
company was showing signs of decline.
 Based on the company’s early adoption philosophy (grunge genre,
CD technology), the owners decided around 2010 to “pivot” and
become a multimedia conglomerate with a new name.

25. Business Technology and E-commerce