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E X P L O R I N G T E X T A N D M E A N I N G
14.1 Language, context and
understanding
M A K I N G S E N S E O F M E S S A G E S
Introduction
What is pragmatics?
 Can you give examples of sentences people could
commonly say that don’t mean exactly what they
seem?
 Have you ever had an argument or
misunderstanding caused by another person’s
words?
 Pragmatics: the study of how people make sense
out of a message in relation to context, and their
knowledge about the speech event and/or world they
live in.
 how language and context interact, and how language
users negotiate meaning while communicating.
Class project
 Compliment/complaint examples for Eve?
 Malcolm comes out of the bathroom…
 Me: Do you want to wash your hands?
 Malcolm: No thanks.
 Me: Lemme reword that…
D E T E R M I N I N G M E A N I N G ,
D E T E R M I N I N G I N T E N T
Some preliminary observations
Beyond true/false
 Not everything we say is a simple proposition that
can be evaluated as true or false.
 Language must cover a range of social behavior:
much goes beyond a literal meaning and is not
subject to precise definition(s).
 We often don’t mean what we say, or seem to say
something irrelevant, while still being “cooperative.”
 Listeners must anticipate the needs of the speaker, and
the speaker must take into account the likely
assumptions and reactions of the listener.
L I N G U I S T I C A N D S I T U A T I O N A L
Context
Linguistic context
 Explain situational and linguistic context.
 Situational context: the features that describe the
particular context of the interaction (people,
relationship, specifics of the situation)
 Linguistic context: when and where the
conversation takes place, and what has already been
said.
 Also, social-psychological aspects relating to how
people think others should behave, how we feel
towards our interlocutors, etc.
News headline
I N T E R L O C U T O R S W O R K I N G T O G E T H E R
The cooperative principle
Cooperative principle
 For communication to work, interlocutors have
to cooperate.
 We recognize ground rules that govern language
use and interpretations of the use of language by
others (for instance, what is assumed and
required within specific interactions).
Four Maxims
 Maxim of Quantity Maxim of Quality
 Maxim of Relation Maxim of Manner
 Explain the concept
 provide examples
 Give an example of flouting and violating the maxim
 Violating – speaker intends to mislead/cause
misunderstanding
 Flouting/opting out/suspending (for humor,
ethical/privacy reasons, tact)
Maxim of quantity
 Maxim of quantity
 1. Make your contribution as informative as required
(for the current purposes of the exchange).
 2. Do not make your contribution more information
than is required.
 Don’t say too much or too little. Say just enough to
make your message clear.
Maxim of quality
 Maxim of quality.
 1. Do not say what you believe to be false.
 2. Do not say that for which you lack adequate evidence.
 Is a listener able to rely on what the speaker is saying?
It has a ‘supermaxim’ of try to make your
contribution one that is true.
Maxim of relation
 The maxim of relation:
 1. Be relevant
 The maxim is intended to provide the means of
dealing with the variety of ways people wind their way
through conversation.
Maxim of manner
 The maxim of manner has the supermaxim be
perspicuous (clear):
 Avoid obscurity of expression.
 Avoid ambiguity.
 Be brief (avoid unnecessary prolixity).
 Be orderly.
 In other words, be clear, be organised, and don’t be
long-winded. Furthermore, don’t confuse or mislead
your interlocutors.
What Maxim is being broken?
 Quantity
 Quality
 Relation
 Manner
What Maxim is being broken?
 Bojack Horseman, S1 E1, 6:12
 Holding cabinet at McDonald’s
 Chinese Dragon
Grandpa Simpson
 https://www.youtube.com/watch?v=yujF8AumiQo
 Doctor: It seems as if the patient is suffering from
hypoxia, possibly resulting in anoxia, or respiratory
distress caused by complete obstruction of the
trachea.
 (they’re choking)
 X: Does your dog bite?
 Y: No.
 (X reaches down to pet - dog bites X)
 X: Hey! You said my dog doesn’t bite!
 Y: That’s not my dog.
What Maxim is being flouted?
 Bojack Horseman, S1 E1, 6:12
What Maxim is being flouted?
 My grandfather “going out for pie and a newspaper.”
What Maxim is being flouted?
X: Hey let’s go to the movies!
Y: I have a test tomorrow.
What Maxim is being flouted?
 BoJack Horseman Season 2, Episode 10, 12:20
A final note on maxims
 These aren’t laws, and don’t express values that are
adhered to or accepted across all cultures.
 The maxisms are reference points for language
interchange, or ground rules for getting your message
across to an audience.
 Without the Cooperative Principle, we wouldn’t have
a basis for deciding whether or not utterances made
sense, or what value should be put on them.
Extracting meaning from talk
Inferencing
 Inferencing involves using contextual clues,
background knowledge, and logic to arrive at a
reasonable interpretation of a text or utterance
Presuppositions
 Presuppositions – things speakers assume
 Where is Tom living now?
 Tom exists
 We both know Tom
 Speaker thinks Tom has moved
 Listener might know where
 They are part of the background assumptions both
speakers and hearers must share for utterances to be
considered appropriate in a given context.
Inferencing
 Q: Hey, wanna have a picnic? (possible answers?)
 A: It’s raining.
 implicatures - things implied by what the speaker
says.
 Q: Can I have a cookie?
 A: I don’t know, can you?
 (what implicature is being ignored by A?)
Making sense
 What are the implicatures?
 Fritz: That’s the door!
 Siggy: I’m in the shower!
 Fritz: OK.
 Inference and implicature are two sides of the same
coin: we typically imply more than assert, and infer
more than is asserted.
Cooperation without maxims
 Define irony, sarcasm, hyperbole, and metaphor
 Irony: use of an expression that signifies the opposite of the
literal (usual) meaning.
 Lovely day, isn’t it?
 Sarcasm: ironic remarks that appear to be positive/in praise
but are negative/hurtful.
 This example is just fantastic. Flawless, even.
 Hyperbole: exaggerated language for emphasis.
 The last example was the worst example in the history of examples.
 Metaphor: the use of figurative expressions to refer to
something they do not literally denote in order to suggest a
similarity.
 heart of stone, all the world’s a stage
Everyday violation of maxims
 We routinely, probably daily contravene Grice’s
maxims (especially the Maxim of Quality).
 However, irony, sarcasm, hyperbole, and metaphor
are not intended to deceive. Instead, they rely on an
interlocutor's ability to add meaning beyond the
literal, to look for extra significance.
 For instance, our uses of sarcasm are not intended to
be take literally! We are participating, not deceiving.
Not understanding metaphor
 https://youtu.be/bikgLIK9OlU?t=22
 What maxim is being flouted?
 What is the implicature?
 Bonnie getting ready to go out for dinner...
 Me: How much longer do you need?
 Bonnie: Why don’t you have a beer.

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Chapter 14.1 pptx.pptx

  • 1. E X P L O R I N G T E X T A N D M E A N I N G 14.1 Language, context and understanding
  • 2. M A K I N G S E N S E O F M E S S A G E S Introduction
  • 3. What is pragmatics?  Can you give examples of sentences people could commonly say that don’t mean exactly what they seem?  Have you ever had an argument or misunderstanding caused by another person’s words?  Pragmatics: the study of how people make sense out of a message in relation to context, and their knowledge about the speech event and/or world they live in.  how language and context interact, and how language users negotiate meaning while communicating.
  • 5.  Malcolm comes out of the bathroom…  Me: Do you want to wash your hands?  Malcolm: No thanks.  Me: Lemme reword that…
  • 6. D E T E R M I N I N G M E A N I N G , D E T E R M I N I N G I N T E N T Some preliminary observations
  • 7. Beyond true/false  Not everything we say is a simple proposition that can be evaluated as true or false.  Language must cover a range of social behavior: much goes beyond a literal meaning and is not subject to precise definition(s).  We often don’t mean what we say, or seem to say something irrelevant, while still being “cooperative.”  Listeners must anticipate the needs of the speaker, and the speaker must take into account the likely assumptions and reactions of the listener.
  • 8. L I N G U I S T I C A N D S I T U A T I O N A L Context
  • 9. Linguistic context  Explain situational and linguistic context.  Situational context: the features that describe the particular context of the interaction (people, relationship, specifics of the situation)  Linguistic context: when and where the conversation takes place, and what has already been said.  Also, social-psychological aspects relating to how people think others should behave, how we feel towards our interlocutors, etc.
  • 10.
  • 12. I N T E R L O C U T O R S W O R K I N G T O G E T H E R The cooperative principle
  • 13. Cooperative principle  For communication to work, interlocutors have to cooperate.  We recognize ground rules that govern language use and interpretations of the use of language by others (for instance, what is assumed and required within specific interactions).
  • 14. Four Maxims  Maxim of Quantity Maxim of Quality  Maxim of Relation Maxim of Manner  Explain the concept  provide examples  Give an example of flouting and violating the maxim  Violating – speaker intends to mislead/cause misunderstanding  Flouting/opting out/suspending (for humor, ethical/privacy reasons, tact)
  • 15. Maxim of quantity  Maxim of quantity  1. Make your contribution as informative as required (for the current purposes of the exchange).  2. Do not make your contribution more information than is required.  Don’t say too much or too little. Say just enough to make your message clear.
  • 16. Maxim of quality  Maxim of quality.  1. Do not say what you believe to be false.  2. Do not say that for which you lack adequate evidence.  Is a listener able to rely on what the speaker is saying? It has a ‘supermaxim’ of try to make your contribution one that is true.
  • 17. Maxim of relation  The maxim of relation:  1. Be relevant  The maxim is intended to provide the means of dealing with the variety of ways people wind their way through conversation.
  • 18. Maxim of manner  The maxim of manner has the supermaxim be perspicuous (clear):  Avoid obscurity of expression.  Avoid ambiguity.  Be brief (avoid unnecessary prolixity).  Be orderly.  In other words, be clear, be organised, and don’t be long-winded. Furthermore, don’t confuse or mislead your interlocutors.
  • 19. What Maxim is being broken?  Quantity  Quality  Relation  Manner
  • 20. What Maxim is being broken?  Bojack Horseman, S1 E1, 6:12
  • 21.  Holding cabinet at McDonald’s  Chinese Dragon
  • 23.  Doctor: It seems as if the patient is suffering from hypoxia, possibly resulting in anoxia, or respiratory distress caused by complete obstruction of the trachea.  (they’re choking)
  • 24.  X: Does your dog bite?  Y: No.  (X reaches down to pet - dog bites X)  X: Hey! You said my dog doesn’t bite!  Y: That’s not my dog.
  • 25. What Maxim is being flouted?  Bojack Horseman, S1 E1, 6:12
  • 26. What Maxim is being flouted?  My grandfather “going out for pie and a newspaper.”
  • 27. What Maxim is being flouted? X: Hey let’s go to the movies! Y: I have a test tomorrow.
  • 28. What Maxim is being flouted?  BoJack Horseman Season 2, Episode 10, 12:20
  • 29. A final note on maxims  These aren’t laws, and don’t express values that are adhered to or accepted across all cultures.  The maxisms are reference points for language interchange, or ground rules for getting your message across to an audience.  Without the Cooperative Principle, we wouldn’t have a basis for deciding whether or not utterances made sense, or what value should be put on them.
  • 31. Inferencing  Inferencing involves using contextual clues, background knowledge, and logic to arrive at a reasonable interpretation of a text or utterance
  • 32. Presuppositions  Presuppositions – things speakers assume  Where is Tom living now?  Tom exists  We both know Tom  Speaker thinks Tom has moved  Listener might know where  They are part of the background assumptions both speakers and hearers must share for utterances to be considered appropriate in a given context.
  • 33. Inferencing  Q: Hey, wanna have a picnic? (possible answers?)  A: It’s raining.  implicatures - things implied by what the speaker says.  Q: Can I have a cookie?  A: I don’t know, can you?  (what implicature is being ignored by A?)
  • 34. Making sense  What are the implicatures?  Fritz: That’s the door!  Siggy: I’m in the shower!  Fritz: OK.  Inference and implicature are two sides of the same coin: we typically imply more than assert, and infer more than is asserted.
  • 35. Cooperation without maxims  Define irony, sarcasm, hyperbole, and metaphor  Irony: use of an expression that signifies the opposite of the literal (usual) meaning.  Lovely day, isn’t it?  Sarcasm: ironic remarks that appear to be positive/in praise but are negative/hurtful.  This example is just fantastic. Flawless, even.  Hyperbole: exaggerated language for emphasis.  The last example was the worst example in the history of examples.  Metaphor: the use of figurative expressions to refer to something they do not literally denote in order to suggest a similarity.  heart of stone, all the world’s a stage
  • 36. Everyday violation of maxims  We routinely, probably daily contravene Grice’s maxims (especially the Maxim of Quality).  However, irony, sarcasm, hyperbole, and metaphor are not intended to deceive. Instead, they rely on an interlocutor's ability to add meaning beyond the literal, to look for extra significance.  For instance, our uses of sarcasm are not intended to be take literally! We are participating, not deceiving.
  • 37. Not understanding metaphor  https://youtu.be/bikgLIK9OlU?t=22
  • 38.  What maxim is being flouted?  What is the implicature?  Bonnie getting ready to go out for dinner...  Me: How much longer do you need?  Bonnie: Why don’t you have a beer.