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Casual Journey Mapping for UX Design Method - UXSF 2015 Summer

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Casual Journey Mapping for UX Design Method - UXSF 2015 Summer

  1. 1. Casual Journey Mapping UX Strategy Forum 2015 Summer for UX Design Method 2015.7.16 Takashi Sakamoto Netyear Group Corporation by Wry2010
  2. 2. @NetyearGroup by Scott Billings
  3. 3. Digital Marketing Produce Platform Engagement Data
  4. 4. Takashi Sakamoto @bookslope bookslope@gmail.com
  5. 5. TEST PROTOTYPE EMPATHIZE IDEATE DEFINE
  6. 6. Tools To Make You More Efficient
  7. 7. Experience fellow
  8. 8. Touchpoint Dashboard
  9. 9. Journey builder by Salesforce Marketing Cloud
  10. 10. Complexity Expensive Not Life Scene
  11. 11. Simple Free Life Scene Complexity Expensive Not Life Scene
  12. 12. TrainPlace SmartphoneChannel CustomerPersona Emotion Memo Tight squeeze… Go Office
  13. 13. Selected Cards Pinch Smile icons Share & Download Bowse Recipes & Cards
  14. 14. Created Cards Used Camera & Photo Library SyncYour Cards
  15. 15. Capturing Moments Creating Journey Map
  16. 16. Create Original Story Share & Collaboration Find Story
  17. 17. uxrecipeapp.com by Netyear Group Corporation

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