Class presentation

1. Brooke Leone

2. Team
 Xavier Damman (Co-founder and CEO)
 From Belgium, founded Tribal in 1999
 Burt Herman (Co-founder)
 Founder of Hacks/Hackers
 Bo Hee Kim (Product Manager)
 Ben Clemens (Designer)
 Ryan Stubblefield (Lead Engineer)
 Azat Mardanov (Engineer)
 Raquel Velez (Engineer)
 Fredric Jacobs (Engineer)

3. Reasoning
 Everyone is now a reporter. Whenever something happens on
this planet, eyewitnesses, experts and celebrities share what
they see and react on social networks like Twitter, Facebook,
Instagram, YouTube… and whatever comes next.
 We believe this is a tremendous opportunity to be better
informed. The voice of people on the ground, living through
events that resonate far and wide, need to be amplified so
that we can understand our world.
 CHALLENEGE: There is so much noise online and no one has
the time to sift through it all. Regular people busy with their
lives just want the story.

4. Background Knowledge
 Based in San Francisco
 Launched private beta as a finalist at TechCrunch
Disrupt in Sept. 2010
 Won the Startup Accelerator at South by Southwest in
2011
 Private beta went live in late April 2011
 Won the Interactive Award in 2012

5. Login

6. Homepage
See the best of what people are posting.

7. Search Results are based on the media available

8. Curate your own stories

9. Embed stories from anywhere

10. Go viral

11. Perks