From my presentation at LocalU Dallas on July 11th, 2017.

1. @BethKahlich
19 Ways to Grow Your Email
(and Mobile Number) List

2. @BethKahlich
Keep it simple.
Sometimes a paper sign-
up sheet is the best way
to go.
Use a paper sign-up sheet
Join Our Mailing List
Email First Name Last Name

3. @BethKahlich
Just having a sign-up form
available won’t always be
enough.
Train yourself and your
employees to ask for
contact info.
Ask face-to-face & on the phone

4. @BethKahlich
Use your database of existing
contacts and ask family and
friends to join your mailing
list.
Start with the people you know

5. @BethKahlich
U sing a sidewalk sign or
sandwich board to bring in
foot traffic? Promote all the
great info, discounts, and news
they’ll get by signing up for
your emails.
Use a sidewalk sign

6. @BethKahlich
If there’s one day people are
excited about finding new
businesses it’s s m all
Business s aturday. Make
sure you’re asking people to
join your list on this heavy
traffic day.
Participate in Small Business Saturday

7. @BethKahlich
Get your employees excited
about growing your email list.
Offer a prize to the employee
who collects the most email
addresses.
Offer an incentive to your employees

8. @BethKahlich
Promote a sign-up link on social media
Ask your social media
contacts to join your list. You
can place a sign-up link on
your profile pages, in a post,
and even in groups and
forums.

9. @BethKahlich
Share your emails on social media
Show your followers what
they’re missing by sharing
your latest email on social
media. They can sign-up
when they view your email.

10. @BethKahlich
Advertise on Social Media
Supercharge your social media list growth with
social media ads. Get new subscribers by
driving people to your sign-up form.

11. @BethKahlich
Easily add a link to your sign- up
form on your website and collect
emails from people who visit your
site. Give your sign- up form plenty
of visibility by putting it on every
page.
Add a form to your website

12. @BethKahlich
If someone enjoys what
you have to say on your
blog, there’s a good
chance they’d want to
see your updates in their
inbox.
Promote on blogs

13. @BethKahlich
Jill Johnson
Owner
Join Our Mailing List
Get more out of your daily email
communications by including a link
to your list in your regular email
signature
Your email signature

14. @BethKahlich
Use Text to sign-up feature to let people sign up
via text message
www.constantcontact.com/learning-center
Use text to sign-up

15. @BethKahlich
Wondering what to do with the new
iPad? O p e n y o u r w e b s i t e f o r m
o n t h e i P a d a n d l e t p e o p l e s i g n
u p f o r y o u r l i s t r i g h t t h e r e !
Use an iPad

16. @BethKahlich
Shipping orders to customers or
using take-out boxes? Put
link on your packaging straight
to the signup form.
Use your packaging

17. @BethKahlich
Stay in touch before, during, and
after your event by collecting email
addresses when people at
registration.
During event registration

18. @BethKahlich
R eward your customers and grow
your list! Collect email address
when they sign-up for the loyalty
program.
Start a loyalty program

19. @BethKahlich
Encourage people to sign up for
your emails by offering birthday
incentives.
Run a birthday club
t ip: most email programs can be set
up to send an automated email that
will send on or before a contact’s
birthdate.

20. @BethKahlich
Offer an online coupon
Offer new subscribers a
discount that can be
redeemed in-store or online.
Plus, add an extra bonus for
those who share with their
friends!