The document discusses strategies for attracting tech talent to northwest Wisconsin and northeast Minnesota, including marketing the region's lifestyle and job opportunities using targeted digital content, promoting a regional collaborative approach that crosses state borders, engaging community partners, and taking a grassroots local recruitment effort that leverages existing networks and relationships. It also provides an overview of the region's industry sectors and top in-demand computer/technology skills.

1. Attracting Tech Talent

2. OUR REGION
• NW WI & NE MN
including Aitkin,
Carlton, Cook, Itasca,
Koochiching, Lake, St.
Louis, Ashland, Bayfield,
& Douglas Counties
ATTRACT | MANAGE | PLACE | ENRICH | RETAIN

3. BASICS
1. Register
2. Tell us about
yourself
3. Upload a copy
of your resume
4. We’ll Send,
Share & Inform
5. Get Connected.
Get Hired.

4. BASICS
1. Register
2. Post an Open
Position - FREE
3. Share with your
Employees &
Colleagues
4. Connect with NF
staff to receive
resumes
5. Hire your talent!

5. Mutually Reliant Economy
Regional Labor Pool : ~200,000
Major industry: Aerospace,
Healthcare, Mining, Shipping,
IT, Manufacturing, Education,
Tourism, etc…
INDUSTRY SECTORS

6. INDUSTRY SECTORS
168
1029
365
175
524
455
330
255
333
417
511
339
444
228
375
608
188
519
546
261
0 200 400 600 800 1000 1200
Aviation, Aerospace, & Defense
Business/Management/Operations
Childcare/Education
Civil Service
Community Services and Non-Profits
Computers/Technology
Energy Utilities and Natural Resources
Engineering
Financial Services
Health and Wellness
Hospitality/Tourism/ Customer Service
Housing/Building and Maintenance
Laborer/Technician
Licensed/Skilled Trade
Manufacturing
Marketing/Communications
Other
Professional Services
Sales Retail and Consumer Goods
Science
Candidates' Skills

7. INDUSTRY SECTORS
43
95
109
144
164
113
22
111
42
70
66
108
39
52
63
111
0 20 40 60 80 100 120 140 160 180
Computer Engineer
Computer Repair/Maintenance
Consulting
Data Analysis
Desktop
Information Management
ISP Service Sales
IT Support
Mapping/GIS
Network Support
Programmers
Project Manager
Security
Software Engineer/Developer
System Administrator
Web Design/Development
Computers/Technology Sub Industries

8. ATTRACTING TECH
MARKET THE REGION WITH THE
CAREER

9. Recruiting Talent
Marketing / Content
• Affinity “Psychographic”
targeting
• Sharing attractive &
regional content
MARKET THE REGION

11. •

14. • More pretty pictures

15. THINK BEYOND BOARDERS
A REGIONAL APPROACH
Iron
Range
39%Twin
Ports
45%
WI
16%
Candidates Ideal Region

16. TAKE THE GRASSROOTS
APPROACH
ATTRACTING TECH

19. WE LIVE & WORK HERE
Local company response
• Leverage our natural
network
• Develop relationships with
employers
• Face to Face interactions
• Regional business acumen
GRASSROOTS APPROACH

20. COMMUNITY PARTNERS
• UMD, CSS, LSC
• Destination Duluth
• Perfect Duluth Day
• ReGen
• Superior Young
Professionals
• Fuse Duluth
ENGAGE & RETAIN

21. THE FUTURE
• User Experience
Enhancements
• Database
Enhancements
• Social Integration
• Increased Efficiency
• ‘Replicate-able’

22. Kayla Dietzmann
Project Manager
kayla@northforce.org