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A. Discuss some types of personal information that companies collect from their customers
and discuss what they are used for. How is information collected, and do the customers
know about it? Do they have a choice in the matter? Explain how.
B. from monitoring employee email communications? Discuss whether or not you think the
company has a right to monitor email and personal use of the Internet and explain why.
C. Discuss the collection of evidence for audits of an AIS. How is it different from evidence
collection for a company that doesn't utilize AIS?
Solution
1."Information is Power" and this wisdom is being increasingly used in business .Companies
collect demographic, psychographic and behavioural information of the customer through direct
and indirect methods. While a survey could be a direct method , there are many data analytic
tools that are available to collect data on psychographics and behaviour from the purcahse
history of the buyers , and all thses are indirect methods. One of the example is of Facebook and
Google monitoring the site visits of users and profileing them for more focused advertisements.
2.In this digital world where everyone is connected virtually , it is impossible to survive without
mails , whether it is official or personal. Organizations should not snoop into personal mails of
employees unless otherwise those mails are affecting official work.It is wrong to tresspass into
private matters.
3.Evidence can be collected in traditional way and also digitally. Collection of digital
information is more easy and relevant and the wrong doers can be detected online promptly.
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A- Discuss some types of personal information that companies collect f.docx

  • 1. A. Discuss some types of personal information that companies collect from their customers and discuss what they are used for. How is information collected, and do the customers know about it? Do they have a choice in the matter? Explain how. B. from monitoring employee email communications? Discuss whether or not you think the company has a right to monitor email and personal use of the Internet and explain why. C. Discuss the collection of evidence for audits of an AIS. How is it different from evidence collection for a company that doesn't utilize AIS? Solution 1."Information is Power" and this wisdom is being increasingly used in business .Companies collect demographic, psychographic and behavioural information of the customer through direct and indirect methods. While a survey could be a direct method , there are many data analytic tools that are available to collect data on psychographics and behaviour from the purcahse history of the buyers , and all thses are indirect methods. One of the example is of Facebook and Google monitoring the site visits of users and profileing them for more focused advertisements. 2.In this digital world where everyone is connected virtually , it is impossible to survive without mails , whether it is official or personal. Organizations should not snoop into personal mails of employees unless otherwise those mails are affecting official work.It is wrong to tresspass into private matters. 3.Evidence can be collected in traditional way and also digitally. Collection of digital information is more easy and relevant and the wrong doers can be detected online promptly.