1. PERSONAL SELLING &SALES
MANAGEMENT

2. INTRODUCTION

3. TYPES
 Producers/ manufactures
 Wholesalers service to retailers
a) Stock of goods and supply.
b) Information & Promotion
c) Risk bearing & transportation.
 Retailers
a) Connecting link and distribution
b) After sales service and delivery
c) convenience

4. Different target market-
different selling task

5. Sound selection and training to
build a sales force

6. Compensation and
motivating sales person
 Compensation varies with jobs and needed skills.
 Payment method vary.
 Compensation plan should be clear.

7. Personal selling
techniques
 Select target customer.
 How much time to spend with customer.
 Make sales presentation.
 Consultative selling approach

8. conclusion

9. Thank Thank
Thank
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11. Thank
You Thank
You
Thank
You

12. Presented by-
•Kalpesh Patel-233
•Parita Patel -234
•Kalpana Patil-235
•Paresh Patil-236
•Ashwini Patole-237ss
•Aditya Phadke -238
•Rishi Ramnatkar- 239
•Nitesh Rana - 240