Marel Q1 2024 Investor Presentation from May 8, 2024
Skins For Cellphone and Laptop Production Planning Report
1.
2.
3.
4. PRODUCT SPECIFICATION
Our product is currently available for
• Cell phones: LG Google Nexus 5, Apple iPhone 5s
• Laptop series: Apple MacBook series, HP pavilion series
5. LG Google Nexus 5
Coverage Front/Frame/Back/Colored X
Texture Carbon fiber/Metal
Material 3M vinyl
Dimensions 140.9 x 72.2 mm
Weight 50g
Apple iPhone 5s
Coverage Front/Frame/Back
Texture Stone/Leather/Wood
Material 3M vinyl
Dimensions 127.8 x 62.6 mm
Weight 40g
6. Apple MacBook Series
Coverage Top/Bottom/Track pad
Texture True color/Matte
Material 3M vinyl
Available in size
15 inch /13 inch /12 inch /11
inch
Weight 100-150g
HP Pavilion Series
Coverage Top
Texture Custom print
Material 3M vinyl
Available in size 14 inch
Weight 90g
8. OBJECTIVES OF PRODUCT
To offer the most precision fitted skins on the
planet.
To increase aesthetic of the device making it
more appealing, and making the consumer look
stand out of the crowd.
To offer wide range of products based on looks,
material and texture at a cheap and affordable
cost.
To cover wide range of devices
9. OBJECTIVES OF SERVICES
To provide proper guidance for the use of
product.
To provide proper tutorial videos for applying
the skin on product.
Websites handled by bots for accurate and
speedy response.
10. WHY TO PREFFER SKINS?
OnePlus X
iPhone 7 Plus
OnePlus 3
HTC
17. The case must not facilitate the conduction of sound from the speaker to any microphone. Such
sound conduction may cause echoing in phone calls.
Certain solid materials may increase mechanical coupling between the speakers and microphones.
To mitigate coupling, a gasket may be used to introduce an air pocket around the port opening.
19. 1. SELECTION OF MATERIAL.
2. SELECTION OF DEVICES
3. ORDERING OF MATERIAL
4. DESIGNING OF SKINS
5. PRINTING CUSTOM PATTERN AND NAMES/COMPANY’S LOGO
6. CUTTING OF SKINS
7. PACKAGING
8. DISPATCHING
21. INVENTORY
3M vinyl wrap Of various texture :
Small eco solvent vinyl printer
Silhouette cameo 3 cutting machine.
Solvent ink for printing.
No residue adhesive.
Blue print of mobile phone models.
Designing software.
22. COST OF PRODUCT
Assumption of 1000 Devices per month
Total Cost including material, designing, labour, rents and
all the taxes = ₹ 302
Scrap cost = 10 % of the total cost
Final Product cost = Rs 332 (per 1000 pieces)
23. PROFIT TO THE COMPANY
One skin manufacturing cost = ₹ 332
Manufacturing approximately 1000 skins for devices per month
Therefore the total cost of devices manufacturing and delivery = ₹ 33, 20,00
Selling price per device=₹ 400 per device.
Total selling price of product
= ₹ 40, 00,00
Total profit = Selling price - Cost price
= ₹ 40, 00,00 - ₹ 3, 32,00
= ₹ 68,000 per month
The total profit per quarter = ₹ 68,000 x 3
= ₹ 2,40,000