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Back to the future:
Using and writing case studies
Monday 11th
of January 2 pm - 3 pm
BTOT 2016
Why us?
Alex
User and writer of
case studies
Peter
Researcher trained
in the case
methodology
Heather
Help to find case
studies to use in
classroom
OUTLINE
1. Cases and Berklee College of Music
2. What a Case looks like?
3. Where to find Cases?
4. The Berklee Case Centre
Who has ever used a Case Study in
classroom?
Case is a Pedagogical Method
Examples of Cases
Do you know the common points
between these companies?
Examples of Berklee Successes in Music Biz
Record
Music
Market
Music
Distribute
Music
Book
Music
You may have a story to share...
OUTLINE
1. Cases and Berklee College of Music
2. What a Case looks like?
3. Where to find Cases?
4. The Berklee Case Centre
“We are all interested in the future, for
that is where you and I are going to
spend the rest of our lives.”
What is a Case?
A good story A detailed situation A decision to make
What a Case looks like?
➔ Written document
○ Long: 15/20 pages
○ Short: 2/4 pages
➔ Appendixes
○ Media (Videos, Songs)
○ Tools (Spreadsheet)
What a Case is not?
An anecdote An article An interview
About the Teaching Note
➔ Written document that
contains:
○ Synopsis of the Case
○ Learning Objectives
○ Questions for Students
○ How to teach the Case
○ Reading
○ Experience of using the Case
Summary of the key characteristics of a Case
★ Data collected by the author
★ Specific format and structure
★ Case complemented with a Teaching Note
★ Additional materials (videos, spreadsheet…) welcomed
★ Limited distribution in a Case Clearing House
OUTLINE
1. Cases and Berklee College of Music
2. What is a Case?
3. Where to find a Case?
4. The Berklee Case Centre
Finding a Case online
www.thecasecentre.org/educators
96,700 Cases
25,200 Teaching Notes
Teaching a Case in classroom
Learning how to use/write a Case at Berklee
Faculty
Development
Berklee Case
Centre
Three main reasons for writing Cases
Publicity Publication Royalties
33,000 subscribers worldwide Selling price: $5.25/€4.50/£3.50
OUTLINE
1. Cases and Berklee College of Music
2. What a Case is?
3. Where to find a Case?
4. The Berklee Case Centre
How the Berklee Case Centre can help you?
★ Royalties payments
★ Support group
★ Editing services
★ Best practices transfer
★ Travel/Workshop grants
...and more to come...
INTERESTED?
Send an idea/proposal:
casecentre@berklee.edu

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Using and writing case studies at Berklee

  • 1. Back to the future: Using and writing case studies Monday 11th of January 2 pm - 3 pm BTOT 2016
  • 2. Why us? Alex User and writer of case studies Peter Researcher trained in the case methodology Heather Help to find case studies to use in classroom
  • 3. OUTLINE 1. Cases and Berklee College of Music 2. What a Case looks like? 3. Where to find Cases? 4. The Berklee Case Centre
  • 4. Who has ever used a Case Study in classroom?
  • 5. Case is a Pedagogical Method
  • 7. Do you know the common points between these companies?
  • 8. Examples of Berklee Successes in Music Biz Record Music Market Music Distribute Music Book Music
  • 9. You may have a story to share...
  • 10. OUTLINE 1. Cases and Berklee College of Music 2. What a Case looks like? 3. Where to find Cases? 4. The Berklee Case Centre
  • 11. “We are all interested in the future, for that is where you and I are going to spend the rest of our lives.”
  • 12. What is a Case? A good story A detailed situation A decision to make
  • 13. What a Case looks like? ➔ Written document ○ Long: 15/20 pages ○ Short: 2/4 pages ➔ Appendixes ○ Media (Videos, Songs) ○ Tools (Spreadsheet)
  • 14. What a Case is not? An anecdote An article An interview
  • 15. About the Teaching Note ➔ Written document that contains: ○ Synopsis of the Case ○ Learning Objectives ○ Questions for Students ○ How to teach the Case ○ Reading ○ Experience of using the Case
  • 16. Summary of the key characteristics of a Case ★ Data collected by the author ★ Specific format and structure ★ Case complemented with a Teaching Note ★ Additional materials (videos, spreadsheet…) welcomed ★ Limited distribution in a Case Clearing House
  • 17. OUTLINE 1. Cases and Berklee College of Music 2. What is a Case? 3. Where to find a Case? 4. The Berklee Case Centre
  • 18. Finding a Case online www.thecasecentre.org/educators
  • 20. Teaching a Case in classroom
  • 21. Learning how to use/write a Case at Berklee Faculty Development Berklee Case Centre
  • 22. Three main reasons for writing Cases Publicity Publication Royalties 33,000 subscribers worldwide Selling price: $5.25/€4.50/£3.50
  • 23. OUTLINE 1. Cases and Berklee College of Music 2. What a Case is? 3. Where to find a Case? 4. The Berklee Case Centre
  • 24. How the Berklee Case Centre can help you? ★ Royalties payments ★ Support group ★ Editing services ★ Best practices transfer ★ Travel/Workshop grants ...and more to come...