For All EB Members.

1. MAKINGIXPHAPPEN
#IXP4Poland

2. CONTENTSOFTHISPPT
1. Why/How/What/When/Who of IXP.
2. National Campaign.
3. TM Roadmap Plans.
4. IXP Landing Page on the Hub.
5. IXP Launches/Sessions Support.
6. IXP Week/Month.
7. IXP Discounts.
#IXP4Poland

3. WHYIXPFORYOURLC?
IXP = Long term leadership pipeline !
IXP = OGX GROWTH !
IXP is an EXCHANGE !
#IXP4Poland

4. THINKABOUTIT:
How can our members sell the products if
they don’t really understand the product
value, and purpose?
How can they sell our product without
understanding it? How can they provide
the best customer service?
#IXP4Poland

5. IXPISTHESOLUTION!
IXP helps our members deeply
Connect with our products.
IXP also ofcourse ensures our
members personal and
leadership development.
#IXP4Poland

6. HOWTO
DOIXP?#IXP4Poland

7. THECUSTOMERFLOWOFIXP!
Attraction Consideration Value Delivery Brand Advocacy
- LCM/RI/LCCs
- FB Groups
- Newsletters
- R&R
LCVP TM
- Country
Partners
- Special
Discounts
- Customised
Projects
LCVP oGV/oGE
- OPS
- IXP-CEEDers
LCVP oGV/oGE
- Story
Collection
- Showcasing
- Story Telling
Spaces
LCVP TM
Who is responsible?
#IXP4Poland

8. THEBRAND!
Logo
Story Template
#IXP4PolandHashtag

9. REMEMBER!
Members go on exchange, not
because of how cheap it is!
Members go on exchange when
they realise how good it is for
them ! #IXP4Poland

10. WHATIXPSDOWEWANT?
#IXP4Poland

11. WHENDOWEDOWHAT?
March APRIL MAY JUNE July
Attraction Consideration Value Delivery Brand Advocacy
#IXP4Poland

12. WHODOWEWANT?
#IXP4Poland
Executive Boards?
Managerial Boards?
Our Membership

13. WHODOWEWANT?
#IXP4Poland
Executive Boards?
Managerial Boards?
Our Membership

14. REMEMBER
#IXP4Poland
National Strategy means
nothing,
without LC operation.

15. #IXP4Poland
A few ideas…
IXP
day
Coordinator
responsible for
IXP
IXP
R&R
IXP
CEEDers
IXP
targets for
front office

16. #IXP4Poland
lets make our
members
a part of our
summer of stories