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Margaret Tyler, City of Minneapolis 
Karen Zumach, Tree Trust
Let’s create a new GREEN 
initiative for businesses… 
• Parameters: 
• Sustainability Indicators 
• Budget: 
Between $1,000-$30,000
Raingardens 
• Water quality into the 
Mississippi 
• Business could get storm 
water credit 
• Learned the reality 
Trees 
• Urban canopy assessment 
• Canopy busting tornado to 
the north side of the city in 
2010 
• 2013 windstorm 
• Emerald ash borer 
• Existing partnership 
State University of New York College of 
Environmental Science and Forestry
Tree Canopy Assessment 
• Businesses with >35% 
green space on the east 
or west side 
• 6,000 eligible businesses 
• Minus downtown 
• Minus skyways 
• Minus the university 
• Businesses in lower 
canopy neighborhoods 
• School district
150 Trees 
20 Businesses
• Licensing inspector 
contacts 
• Website update with 
information 
• Cold letters to ~1,000 
PCAB paying 
businesses 
Dear (Property owner name ), 
Re: Property address (es) (list them here) 
Our urban forest has been hard hit by storms, pests and diseases. Because of the 
emerald ash borer alone we will likely lose nearly 200,000 ash trees in Minneapolis in 
the very near future . Now is the time to plant tomorrow’s trees . The biggest 
opportunity for tree planting lies on private land (this is where you come in). Because 
of this fact, the City of Minneapolis is planting trees on commercial properties for 
FREE* in the fall of 2014. 
Your business could qualify for a free tree if you : 
1. Pay a pollution control annual bill (a “PCAB” or pollution registration for 
equipment such as air conditioning units, public restrooms, restaurant hoods, 
etc.) 
2. Have enough green space to accommodate a tree (not the boulevard). 
3. Have the capacity to maintain and water the tree (especially the first two years). 
Our contractor will provide instructions and a watering bag. It is critical that 
young trees are watered regularly. 
You can reserve a tree for the fall planting. Check our website for more details: 
http://www.minneapolismn.gov/environment/green/index.htm . Call 612-673-5815 or 
email with any questions or to reserve a tree this year. Please email 
margaret.tyler@minneapolismn.gov with your tree selection (s). 
The trees are available first -come, first-served. There is no limit on the number of trees 
you can request, as long as you have the space and ability to water them. 
Sincerely, 
Margaret Tyler , 
Environmental Inspector , City of Minneapolis Health Department 
* Trees must be watered weekly in the absence of rain for the first three years.
75 Trees 
17 Businesses
• Licensing inspector 
• Green space 
stalking/Cold calling 
• Chamber of 
Commerce 
• 2,000 letters 
• Website with Survey 
Monkey to place order 
• Council 
members/neighborhoo 
d group newsletters 
Is there 
space?
200 trees 
41 Businesses
• Meet with property 
owners 
• Utility locate 
• Create site maps 
• Create route maps 
• Order the trees, 
mulch and gator 
bags 
• Plant the trees
75 Businesses

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“Taxes for Trees: Engaging Businesses to Plant Trees,” Tree Trust & City of Minneapolis

  • 1. Margaret Tyler, City of Minneapolis Karen Zumach, Tree Trust
  • 2. Let’s create a new GREEN initiative for businesses… • Parameters: • Sustainability Indicators • Budget: Between $1,000-$30,000
  • 3. Raingardens • Water quality into the Mississippi • Business could get storm water credit • Learned the reality Trees • Urban canopy assessment • Canopy busting tornado to the north side of the city in 2010 • 2013 windstorm • Emerald ash borer • Existing partnership State University of New York College of Environmental Science and Forestry
  • 4. Tree Canopy Assessment • Businesses with >35% green space on the east or west side • 6,000 eligible businesses • Minus downtown • Minus skyways • Minus the university • Businesses in lower canopy neighborhoods • School district
  • 5. 150 Trees 20 Businesses
  • 6. • Licensing inspector contacts • Website update with information • Cold letters to ~1,000 PCAB paying businesses Dear (Property owner name ), Re: Property address (es) (list them here) Our urban forest has been hard hit by storms, pests and diseases. Because of the emerald ash borer alone we will likely lose nearly 200,000 ash trees in Minneapolis in the very near future . Now is the time to plant tomorrow’s trees . The biggest opportunity for tree planting lies on private land (this is where you come in). Because of this fact, the City of Minneapolis is planting trees on commercial properties for FREE* in the fall of 2014. Your business could qualify for a free tree if you : 1. Pay a pollution control annual bill (a “PCAB” or pollution registration for equipment such as air conditioning units, public restrooms, restaurant hoods, etc.) 2. Have enough green space to accommodate a tree (not the boulevard). 3. Have the capacity to maintain and water the tree (especially the first two years). Our contractor will provide instructions and a watering bag. It is critical that young trees are watered regularly. You can reserve a tree for the fall planting. Check our website for more details: http://www.minneapolismn.gov/environment/green/index.htm . Call 612-673-5815 or email with any questions or to reserve a tree this year. Please email margaret.tyler@minneapolismn.gov with your tree selection (s). The trees are available first -come, first-served. There is no limit on the number of trees you can request, as long as you have the space and ability to water them. Sincerely, Margaret Tyler , Environmental Inspector , City of Minneapolis Health Department * Trees must be watered weekly in the absence of rain for the first three years.
  • 7. 75 Trees 17 Businesses
  • 8. • Licensing inspector • Green space stalking/Cold calling • Chamber of Commerce • 2,000 letters • Website with Survey Monkey to place order • Council members/neighborhoo d group newsletters Is there space?
  • 9. 200 trees 41 Businesses
  • 10. • Meet with property owners • Utility locate • Create site maps • Create route maps • Order the trees, mulch and gator bags • Plant the trees

Editor's Notes

  1. Environmental services department at the city of Minneapolis asked to create a new green initiative under the green business matching grant program which was designed to give back to businesses that were paying to use pollution generating equipment…aka PCAB. Somewhere between $1,000-$30,000 budget
  2. MPRB stressed out and your recent learning of how the potential to increase tree canopy is greatest on private property. Talk about your non profit conversations
  3. Talk about mailings…./contact with neighborhood associations, planting about ½ trees to school district
  4. 50% of the trees went to the school district
  5. Plymouth forest er sumpin
  6. Karen talking stats/summary; talk about how we increased the number of businesses between the two years.